Major European online gaming hubs Unibet, Sportingbet, and Stan James are reported to be working with the UK’s PayPoint to secure a partnership for payment processing services.
PayPoint’s business centers around providing customers with convenient outlets to pay utility bills and mobile “top-ups” in the UK. The company also operates ATMs and the Shop Direct service.
The introduction of the three major online gaming brands could be a boost to casino affiliate marketing in the UK, where payment processing isn’t the problem it is in the United States, but where additional options will only help build the business.