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Hi Webber,
Thanks for your question.
This term is in place to give our partners a push more than anything else. We know the potential is there to earn a lot of money and grow your business quickly and although we would probably never prevent an affiliate from receiving their commissions for the lifetime of a player because of one active sign up per month … it helps us (and other large affiliate programs) add incentive to the program and give some of the less motivated affiliates a little “push” more than anything. In other words, why sit on your hands when you can be out there competing with some of the biggest players in the industry and have a successful business through your already established web property.
Does this make sense?
Thanks,
JustinFor me, it’s a deal breaker.
Darnit, I liked the slots. But I hate this type of blackmail.
Honestly, it doesn’t make much business sense from the affiliate side. All of us on this forum are very motivated to succeed, so that sort of term doesn’t do anything positive in my mind.
Take for example an affiliate that works very hard to send a ton of traffic your way for a few months, only to see that conversions are rather low. This affiliate has made several conversions with you, but for business reasons needs to spend their time marketing a more profitable program and stops sending traffic your way. Apparently this means that your program will not honor the traffic sent previously since the affiliate has stopped sending you traffic.
Most programs work on a revenue share for the life of any real money signup sent your way since the person that signed up with your site may never have found you in the first place if it weren’t for the affiliate.
Hi Dom,
I’m sorry you see it as blackmail … but I can assure you it’s not. I’ve worked for other networks that use this type of “incentive” and it’s worked quite well. Like I mentioned before … we would be hard pressed to withhold any commissions from our partners because of one active sign up per month.
As far as blackmail goes … that’s certainly not our style :bigsmile:
All I can offer you at this point is a promise and a handshake that we are here to promote the best business practices possible. We’re not here to rip anybody off or “pinch” pennies where we can. The most important facet behind any business I’ve been involved in are the relationships and the network of support people around you. This is exactly what we represent and I can honestly say that we’re here to promote a clean business, with strong healthy partnerships.
I encourage all our partners (and potential partners) to approach us with any questions, issues or suggestions you may have regarding our program.
cheers,
JustinHi Justin — welcome! :bigsmile:
That is an attractive group of casinos you have there. :thumbsup:
I encourage all our partners (and potential partners) to approach us with any questions, issues or suggestions you may have regarding our program.
Is there any chance you might be able to remove the minimum referral requirement? This is a deal breaker for me too.
Wow … you guys are a tough bunch aren’t you?
OK … tell you what. If it means that much to all of you, I’ll certainly make the request to the other managers and see what they have to say. Oddly enough, we had discussions about this only two weeks ago.
If our future partners feel that strongly about it … I don’t see to much harm in asking to have it removed.
Sound good to everyone? Dom? Webber?
Cheers,
JustinI’m afraid previous actions by other programs negate the time honored word and hand shake. Not insinuating anything about your honesty or commitment, but your word is only good for the duration of your time at 400 Affiliates If you’re the head man and major decision maker that no one can ‘overrule’, you still have the right to implement the clause whenever you feel conditions warrant. If you aren’t, then your word is only as good as your length of employment with 400 and would carry no weight with future management.
As you pointed out, it is an incentive you find works well from your perspective. It is not an acceptable contractual condition from ours.
You could give some thought to removing that condition from your T/C. Perhaps what you gain in affilaite sign ups and casino promotion would compensate for your legal right to dump affiliates if they don’t produce new signups each month. Just a thought.
Good luck with your casinos. I’ve not played that software, but I like the look. They have good appeal.
Sue
I agree. If the clause were removed AND we had an email stating the new T&C’s with an upper level management signature, I would consider promoting your casinos (which I like).
However – since I signed up not noticing that particular clause – I would need a new T&C with a signature to prove that I signed up based on new, good, terms.
Know what I mean?
400Affiliates wrote:Wow … you guys are a tough bunch aren’t you?OK … tell you what. If it means that much to all of you, I’ll certainly make the request to the other managers and see what they have to say. Oddly enough, we had discussions about this only two weeks ago.
If our future partners feel that strongly about it … I don’t see to much harm in asking to have it removed.
Sound good to everyone? Dom? Webber?
Cheers,
JustinThat would be fine by me.
This very clause has prevented me from promoting an otherwise very respectable and trustworthy program for years now.
I do very much see it as blackmail. And, if you’re not planning on using it, why have it in the first place?
400Affiliates wrote:As far as our experience in the industry … unfortunately I can’t give specific details because some of the companies we used to be involved with are some of the bigger players in the industry and insist on our confidentiality – makes sense naturally. SNIP
I hope this helps … I wish I could be more specific (it would make things much easier).I agree, I wish you could be more specific. “Makes sense…” Uhm, not to me. I”m certainly familiar with non-disclosure but that is normally for trade secrets or proprietary information, not what company you worked for.
I think I’ll wait a few months and see how the cards fall.
Yep, we are a tough crowd Justin. CAP is an experienced bunch that has taken a lot of grief from various programs. Sorry you have to be greeted this way, but I like your quick and professional answers. There are a few programs on this forum that you can’t even get an answer from.
Since you are presenting this to the higher ups, I had another thought to consider on why you shouldn’t have this condition. For newer affiliates, gaining traffic these days is a 12-24 month project. This is caused by the incredible competition in this industry and is compounded by the Google sandbox. Because of this, newer affiliates struggle to deliver traffic, and speaking from experience, it can take a few months to even get one real money sign up, could be a couple more months to get the next one. And, when you are a new affiliate, you are tracking all of these things very closely and cheering when you get your first $20 deposit.
My point here is that by having this condition in your contract, you are essentially excluding any new affiliates from having success with your program. It’s not that the new affiliate isn’t working hard at building traffic, it’s just that building traffic is that tough in today’s marketplace. So, in the interest of building long and lasting relationships with the new affiliates as well as the established, I would think your superiors would want to reconsider this condition. Seems you could be missing out on a lot of business by keeping this condition in place.
Hi Webber (and everyone else),
No need to apologize for the welcoming committee :satisfied I understand that a new program will undergo some scrutiny and there will always be a few bumps in the road in the beginning. That’s to be expected and I’m sure all of you would tend to agree with me.
I know what it’s like to be an affiliate who has been burned by a program in the past and it’s not most comfortable situation to be in by any stretch. Obviously with a new company and a new network of casinos there will be some doubt in the eyes of the public, however it will be up to us to prove the legitimacy of our program and help convince our future affiliates that we’re here to run a clean business without any headaches. Again, I know there will be some problems and it will be impossible to satisfy everyone – that’s the nature of the business, but our team will certainly do our jobs to the best of our abilities.
Just as an FYI, I’ve presented the T&C change to the rest of the management team and will update the CAP faithful ASAP. I can clearly see that there are a number of seasoned veterans who frequent the halls of this forum and are strongly against this particular condition. If it means losing business and turning away potential affiliates, then I consider it something that needs to be looked at a little more closely.
In any event … I’d like to thank everyone for their comments and welcome any other suggestions or concerns you may have. I’ll try to reply as soon as possible, so please bear with me as my workload seems to be doubling by the day!
Cheers,
JustinI have been waiting for over a week now to get approved as an affiliate..and i was excited about this new type of software…..but now…i am not.
I must say…i don’t need to be treated like a child…using blackmail to get me to do my job.
I don’t think there is anyone here at CAP..that needs that kind of incentive to work hard. We all work hard for our money… must of us make a living doing this…so why wouldn’t we try our hardest to bring in new depositing players?
I was looking forward to this, but by bubble has been burst. you can take your time approving my membership, like you have been, which is a problem to me also….i won’t be promoting you and its a shame
triple777s
The delay is impractical and hopefully not indicative of future responsiveness..
I had someone ready to go and review the new slots but have her on a different project now, I can’t be paying someone to just wait around.
Hi Everyone,
I wanted to post a quick message to let all of you know that we have received everyone’s applications and will begin the approval process very soon.
There is currently work being done on the email functionality of the affiliate backend and I am not comfortable approving anyone until everything is top notch. Some of you may think differently, but I would prefer to make sure that everything is fully operational before allowing access to the backend. This I can assure you is for the benefit of our partners.
Please accept my apologies for the delay.
Thanks,
Justin
