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On one of our best ranked Dutch casino portals http://www.casinogokken.net has 20 outgoing links on the homepage (allmost all NO-Follow)
Would it be useful to cut down the amount of links to let’s say 10? I’m starting to think it would, so please help me out!
Depends
What specific sites your linking to.
Why your linking to them in the first place.
How your linking to them, (naturally, as sponsors or sold links, etc)
How relevant are they to your site?
How useful are they to your visitors?
What deals are in place from the fact your linking?
WHat will you lose by not linking to them.
Why change what your linking to if your site is doing well in SERPS?
What specific sites your linking to.
Casinos onlyWhy your linking to them in the first place.
To earn money;)How your linking to them, (naturally, as sponsors or sold links, etc)
Naturally, 21 out of 22 are no-followHow relevant are they to your site?
Casinos on a casino portal, VERY relevant..How useful are they to your visitors?
Also very usefullWhat deals are in place from the fact your linking?
Commission dealsWHat will you lose by not linking to them.
CommissionWhy change what your linking to if your site is doing well in SERPS?
We like to do even better:)Thanks for your imput, hope you can help me out. We’re indeed doing fine but we always like to do better. Therefore I’m curious if less outgoing links would help us..
thx for your time!
May be you can change position of these links, if they are no follow links, i do not think they will make any reverse effect on your keyword rankings.
I think you have to weight up advantages of “possible” better positions in SERPS to your less commissions by reducing number of links.
On the info you gave I think any changes you make on this issue will be minimal, theres a multitude of other ways you can boost your SERPS, without changing number of outgoing links at the level you have them, which isnt excessive.
i think minimal affect.
If all outgoing links related your site and has a unique content, they increase your ranking via nofollow tag. According to Google:
Not all paid links violate our guidelines. Buying and selling links is a normal part of the economy of the web when done for advertising purposes, and not for manipulation of search results. Links purchased for advertising should be designated as such. This can be done in several ways, such as:
- Adding a rel=”nofollow” attribute to the tag
- Redirecting the links to an intermediate page that is blocked from search engines with a robots.txt file
http://www.google.com/support/webmasters/bin/answer.py?answer=66736
