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I just read an interesting post by casinotime about a casino that approached him to give up one of his sites (sound a like name/ typo reason).
It raised an interesting different question:
If you are approached to sell your site (with content, rank, traffic and all) – how do you come up with a price? Is it a multiple of last years profit? what is the multiple? how do you factor the expected growth in the coming years? and the potential?
We’ve been asked by sites to buy them but have only just started looking into it and haven’t created a formula yet.Several people here at CAP believe that the price (in the current market) should be roughly 6 times the monthly revenue generated by the site.
You can take a look here:
xxhttp://www.casinoaffiliateprograms.com/bb/showthread.php?t=23124
A good question that comes up fairly regularly.
The exact formula is:
Casino Portal Value = What a buyer is willing to pay and a seller is willing to accept.
I have seen buyers pay what I considered rediculous amounts of money for a portal, yet they were completely happy with their purchase.
I have seen sellers sell a portal for a price far less then I thought it could bring, yet again they were happy to effect the sale.
As long as both parties are satisifed thats all that matters and there is no correct multiple of earnings.
Professor;142246 wrote:Casino Portal Value = What a buyer is willing to pay and a seller is willing to accept.LOLI agree!But I guess what i was trying to get at was, perhaps, a method of measuring the value. This can comein handy when a potential buyer comes by and offers something that you think is imappropriate. You can THEN show the “commonly used” formula (that i am looking for) and say “Hey man – see how much it’s REALLY worth?”.
