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Interactive Systems Worldwide Embrace Rugby World Cup
Interactive Systems Worldwide Inc. announced today that its wholly owned subsidiary, Global Interactive Gaming Limited (GIG), has launched its play-by-play rugby service during the Rugby World Cup currently taking place in Australia.
Thanks to the fast sophisticated software that is SportXction(TM), fans for the first time can bet on every scrum, kick and try in a rugby game as they happen.
The Rugby World Cup 2003 is the biggest sporting event in the world this year. Reaching an estimated television audience of four billion people, the tournament runs for forty-four days with a total of forty-eight matches.
Commenting on this most recent launch, Bernard Albanese, President of ISWI, said, ‘We are very pleased to announce the launch of our new rugby service. Rugby is a very popular sport in both the Northern and Southern hemispheres and especially so in countries such as Australia, South Africa and New Zealand, where the sport is considered the national game. With our portfolio of sports ever-growing, we are increasingly able to attract new players as we look to expand our reach into new markets with new sports.’
Cool…
Does anyone know if this is something that can be integrated into existing books?
Rick
Universal4
