Stone Age Ad Networks
Think back to the days before Google AdWords. It wasn’t a pretty picture, was it? Back then, banner ads ruled the Internet and were the advertising equivalent of tossing a rock at a fish.
All that changed in 2000 when Google launched AdWords and lifted Internet advertising into the stratosphere. This sophisticated advertising network uses contextual clues to serve up advertising to likely customers.
Of course AdWords might as well not exist for affiliates in a number of industries, such as gambling and adult entertainment, but for the rest of the world it’s an indispensable fountain of qualified leads.