If you were a regular visitor to Casino Affiliate Programs (CAP) in the past, you may have noticed that we look a little bit different having rolled out a new design that includes a modern, intuitive website that is easy to navigate and explore.
But we have gone way beyond just giving the website a fresh coat of paint. The website you are on today is a completely updated version of Casino Affiliate Programs that includes a series of new features and tools to deliver more value than ever before.
While a lot has changed following the relaunch of CAP, our ultimate mission remains the same and that is to connect affiliates with deals and to provide the tools and answers you need to make smart, revenue-driven decisions about your iGaming affiliate business.
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We do this by providing key data such as conversion rates, payment terms, past issues and other data points that help you identify the brands that will convert and earn you more revenue each month. In addition, we have created a dedicated section where programs can list deals to help them attract the right affiliate partners.
In a nutshell, CAP help brands identify high value affiliates and connect both parties. We have been around since 2000 and over that time have built strong relationships with the best affiliates in the business.
Here at CAP, we believe that close collaboration between affiliates and affiliate managers is the key to long-term success so we have added a new section where you can browse profiles of the affiliate managers that are running the programs listed on our site.
Our membership of affiliates has also been hard at work putting each affiliate program through its paces before writing detailed reviews about each so that you can make informed decisions about which operators to work with and which brands to promote.
One new feature worth highlighting is our Q&A section which allows you to ask questions about any aspect of marketing or affiliation and have them answered by experienced members of our community. Users can then up-vote the best answers to help others easily identify the top responses.
We want CAP to be the number one resource for affiliates and user acquisition specialists, so as well as providing program reviews and our Q&A tool, we have launched a knowledge hub packed with relevant content including insight, analysis and interviews with industry insiders.
Updated weekly, it will keep you up to speed with changes to the fast-moving global online gambling industry and what they mean for you, as well as explainers and guides about how to improve your marketing and affiliation skills. You can also hear from some of the industry’s thought leaders.
Following the re-launch of CAP, we have big plans for the business and especially for the regulated US market which continues to roll-out at pace. We already hold licenses in New Jersey, Pennsylvania, Colorado and Michigan with many more to follow.
We will use these licenses to help other affiliates enter the market, so long as they only promote regulated brands. We will support this push into the US with big-budget marketing and promotional activity as we look to further establish CAP as the number one resource for affiliates.