Let’s face it: the good ole’ days when MySpace and Hi5 were social media sites for 13 year olds who just discovered the internet are gone and today everyone, and their moms (literally), are out on the interwebs. This isn’t necessarily bad, especially not for YOU, super affiliate, because, despite the fact that your mom is the only one who liked your past 10 FB status (ok, AND your aunt), it means that your audience has a few regular places for you to put your top online marketing skills at use and profit from it.
Twitter is completely different from FB, primarily because you only have 140 characters to share your thoughts, and because people are surfing through millions of “tweets” that are 1. not exclusively from their friends, and 2. almost exclusively related to their interests. These two facts are worth focusing on because they mean that your voice on Twitter is more powerful than on other social media sites that you are investing precious time into, and also your mother is less likely to publically embarass you there. So let’s look at 4 tips on how you can better persuade your Twitter audience:
1. Twitter users like facts: Since you have limited space, and Tweeters have a lot of information to get through, research has found that the most successful posts on Twitter are those that limit their content to factual statements. We suggest that to write a factual tweet you ask yourself these questions: What do I offer? Where and how you can get it? Why is my offer good? The first two questions are mandatory, and the third one can add personality to your tweets. The important part is that you tell the user what to get, where to go, and how to get it.