The Rise of Social Gaming
Sure, all those Facebook requests to join Candy Crush Saga are a headache, but they’re also great news for gambling affiliates. The rise of social games like Candy Crush, and its ancestor Farmville, have opened a whole new audience for online gambling.
Just take a look at the incredible growth of social casinos like DoubleDown and you’ll never doubt the power of social gaming again.
So be very grateful that grandma got obsessed with Candy Crush because the trickle down effect has a sweet impact on your bottom line.