PointsBet is expanding its US footprint in a major way after signing a partnership with Kroenke Sports and Entertainment in Denver, Colorado. Under the terms of the deal, PointsBet will be promoting Kroenke's major league teams and have naming rights to some portions of the Pepsi Center. As the owner of the Denver Nuggets, Colorado…
FanDuel is rapidly emerging as a market leader in the emerging U.S. sports betting marketand is a setting the standard for what regulated American wagering is going to look like. But being at the head of the pack also means that you'll be the first one to run into new challenges as a recent incident…
The emerging regulated sports betting market is proving to be a difficult one to predict. While it's not surprising to find that Americans are gaga over over betting, it's what they're betting on that's turning out to be very interesting for sportsbook operators. After all, when ping pong markets dominate the spring season and the…
How much have US professional sports leagues changed their attitudes towards sports betting since since the Supreme Court okay'd regulated sports betting just two years ago? Just this week the PGA Tour signed on BetMGM as their official betting partner. It's another notch in the belts of the bookies as regulated wagering moves out from…
When lawmakers were debating the viability of regulated sports betting in the United States, the one thing everyone agreed on was that demand would be strong. In Colorado, where sports betting has been legal for exactly two months, players are proving that demand is strong even if the offerings are really outside-of-the-box. To wit, professional…
DraftKings is getting into the swing of regulated U.S. sports betting by launching a nationwide NFL pick 'em that features a $1 million grand prize. It's a move designed to normalize sports betting in the US market by competing with more established pick 'ems like the Super Contest at the Westgate in Las Vegas. Here's…
BetMGM is entering a multi-year deal with the Denver Broncos football team to act as its official sports betting partner. It's a move that shows how far the relationship between sports betting operators and the league that once feared regulated wagering, has come over the past few years. The new partnership allows BetMGM a wide…
One of the foundational rules of sports betting is that the ticket stands as written. If a casino sportsbook writes a ticket, no matter how absurd or out-of-sorts it seems, they are are on the hook to honor it. That's a lesson the ticket-writers at the Bellaggio Las Vegas are learning the hard way after…
Is regulated sports betting in the United States cursed? If you're a US-facing operator, this idea might not seem all that far-fetched. After all, just when things really get going, live sporting events across the world are flat out cancelled. But there's always football season, right? Well, maybe not. In a move that should send…
Tribal gaming interests have, once again, killed a bill that would have legalized California sports betting. It's not the first time the powerful lobby has gotten its way in the Golden State and isn't likely to be the last. Early this week, California Senator Bill Dodd pulled SCA-6, a bill that would have both allowed…
News in the iGaming and Sports Betting affiliate world moves fast.
Don't miss a beat! Subscribe to the CAP newsletter now.