One quirk of the emerging regulated sports betting market in the United States is that football is king. Americans' love of football is so extreme that roughly $100 billion was wagered last year on NFL games alone (which is to say nothing about the hundreds of millions that are wagered on college games each year).…
BetMGM is betting that a pair of partnership deals will cement its place as a dominant force in the newly opened Arizona sports betting market. The operator recently announced that it's entering partnerships with both the Arizona Cardinals football team and the Gila River Hotels and Casino as the desert gambling market heats up with…
Regulated sports betting in the United States continued its march towards credibility this week as NBC Sports announced the formation of a new division that will focus solely on gambling content. It's the first big announcement like this from a major American television network, though it's likely not the last. NBC Sports Next is the…
Caesars Entertainment is relaunching it mobile sports betting app, Caesars Sportsbook, as part of an effort to unify its sport betting properties across one app. Along with the re-launch, Caesars Entertainment is rolling out a multi-million dollar marketing campaign to pump its sports betting products to the growing population of US sports bettors. One of…
San Jose Sharks forward Evander Kane is vehemently refuting allegations made by his wife that he has been gambling on his own NHL games. Anna Kane, whom Evander refers to as his, "soon-to-be ex-wife" made the bombshell accusations in a lengthy Instagram post over the weekend. Should Anna Kane's bombshell story is found to contain…
DraftKings has carved out a massive chunk of the regulated US sports betting market by constantly innovating and breaking new ground. The savvy operator has led the way in crafting sponsorship deals with professional sports teams and venues, and is now looking to break into the hospitality business with a chain of sports betting-themed sports…
Australian operator PointsBet is getting ready to enter the New Jersey online gambling market after getting the all-clear from the New Jersey Department of Gaming Enforcement. The sportsbook's move into the always booming NJ market is a potential goldmine that could also raise its profile on the national level. PointsBet's gaming platform will be operating…
PointsBet is set to enter the newly opened Arizona sports betting market after inking a deal with the Yavapai-Apache Nation and their Cliff Castle hotel and casino. The operation is set to be up and running by September and is contingent on the operation receiving an Arizona sports betting license. The Yavapai Apache Nation and…
BetMGM is partnering with the Pittsburgh Pirates baseball team in a deal content and advertising deal that's become de rigueur for professional sports teams in the United States. The very existence of the deal once again highlights the abrupt 180 that the MLB, and other sports leagues, have done regarding their attitudes towards regulated sports…
Bally's Corporation is expanding its US sports betting portfolio with the impending launch of a mobile sports betting app in Kansas. The arrangement involves a multi-year deal with the Boot Hill Casino in Kansas City though, through the vagaries of Kansas sports betting laws, the company will not actually own the sportsbook it's ostensibly operating.…
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