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Google for Entrepreneurs Launches

Google for Entrepreneurs is a new service from the search giant designed to empower small businesses by giving them the tools they need to succeed. If Google just happens to find the next big thing or killer app in the process, well that's just icing on the cake for the search giant. The new suite…

Betting Promotions Takes Over iGT Clients

[caption id="attachment_27255" align="aligncenter" width="458" caption="Betting Promotions Takes Over CardBet And Other Ex iGT Clients"][/caption] Since iGT made the decision to close down the Entraction Poker Network, former clients have now joined and are using the services of Betting Promotions.  One of the first on tap is Cardbet and they will start to use the BET…

Amaya Buying Ongame Poker

[caption id="attachment_27046" align="aligncenter" width="425" caption="Amaya is getting into the online poker business"][/caption] The Montreal, Canadian company Amaya will soon be announcing that it is buying the Ongame poker network from Bwin.party for an undisclosed amount as published by eGaming Review. Currently, Ongame has about 600 real cash players per day according to Poker Scout and…

Howard Lederer Interviewed by PokerNews: What Affiliates Can Learn

[caption id="attachment_27019" align="aligncenter" width="425" caption="Howard Tells All About The Rise And Fall Of Full Tilt Poker"][/caption] Howard Lederer sat down with Poker News and explained everything about Full Tilt Poker and how it all started.  He explained in the Poker News interview all about the beginnings of the company and specifically discussed the company culture…

Get “Personal” in Your Email Marketing

Affiliates wondering how to do email marketing might be wise to try email marketing with a personal touch. No one enjoys feeling marketed to. As an iGaming affiliate, that's why it's your job to create an experience that makes your prospects feel like you're speaking to their specific needs and offering them something that adds…

Cardroom.com Files Legal Claim On FTP Software

[caption id="attachment_26945" align="aligncenter" width="425" caption="Cardroom.com Goes After Fullilt Software Rights"][/caption] Cardroom International has now filed a claim with the Superior Court of California in Los Angeles County against Full Tilt’s poker software.  The actual claim was filed on August 20th 2012 and now Poker Stars has been added to the suit. Cardroom.com claims in the…

Email Marketing Legalities in the Online Gambling Business

There's email marketing and then there's email marketing for online gambling affiliates. Not all email service providers (ESPs) are as accepting of an iGaming affiliate's mass email marketing plans as one might wish. Here are some email marketing tips for online gambling affiliates and what they need to understand about legal issues and tips for…

Cyber Criminals a Threat to Affiliates

Thousands of online businesses are at risk of becoming collateral damage in cyber attacks conducted by the notorious Elderwood Group. That's one of the conclusions of a comprehensive study of the group's activities by Symantec. Synamtec's report, titled The Elderwood Operation, details a very sophisticated campaign of cyber crime aimed at the finance, energy, education…

Understanding iGaming Software Choices

Gaming software can make a huge impact on an affiliate's bottom line. Simply put, some software will result in a higher rate of player conversions than others. Understanding software choices out there and how they affect player retention and value is important for any affiliate to understand. Microgaming Some affiliates will only work with operators…

Understanding Affiliate Payment Systems

Affiliates with earnings to cashout might find themselves asking: what is Neteller? Which online pay system is best for receiving website payments? Should you go with Heartland Payment Systems or find a Skrill casino to promote? To clear up the confusion, here's a breakdown of the pros and cons of iGaming's top payment systems and…