Apple is one of the biggest technology companies on the planet, but it's never been particularly friendly towards the gambling industry. In its early days, the company's vaunted App Store was all but closed real-money gambling apps. These days the company is slightly friendlier towards the industry as that wall that kept gambling apps has…
Do you remember back when you might have innocently thought, "How different can mobile SEO be from desktop SEO?" If you've ever had that thought, it was probably before you'd had much experience with mobile SEO. Crafting a site that's friendly to Google bots while also providing top notch user experience is something that's tough,…
An Illinois ruled last week that player losses incurred while playing in-app casino games on Game of War do not qualify as gambling losses. The ruling is a major victory for mobile app makers who rely on the revenue those casino games generate. Judge Robert M. Dow Jr. a Federal Judge based in Chicago issued…
iGaming operators across the planet are stampeding towards Apple Computers next-big-thing, the Apple Watch. Late last week, Unibet, Coral, and Jumbo Interactive all announced that they have Apple Watch apps ready to go when the new product hits the streets. The three apps perform a variety of functions, mainly for sports bettors, though none of…
One of the biggest challenges in creating a mobile marketing strategy is figuring out when to rely on traditional marketing strategies...and when to chuck them out the window entirely. Simply stated, end-users have very different expectations when they visit your mobile site than they have when they visit your desktop site. The sooner you can…
Are you mobile-ready yet? If you are, that's great! If you aren't, it's time that you do so. Affiliate marketers who are not mobile-ready are setting themselves up for lost opportunities to earn money. Why? Here are some mobile marketing statistics that you need to be aware of: As of November 2014, 46% of all…
We all know how crucial the mobile space is for online marketing these days, and how important it is to have an optimized presence on mobile if you want to build your business' long term success. It's well-known by now that 80% of internet users own a smartphone and that it's the preferred device to…
We really can't stress this enough, but if you haven't started experimenting with mobile yet (in your affiliate marketing campaigns) then you really need to. Here's 10 more mobile marketing statistics explaining why mobile is the thing to do in 2015. 1. 80% of Internet Users Own a Smartphone This is a piece of data that we needed…
We all know the general idea of how important social media is in the business space these days. But it's hard to comprehend the full scale of things until we have a look at the actual numbers. So today, let's take a look at 15 interesting pieces of marketing and social media stats - something for…
VegasInsider.com - When it comes to sports betting information sites, VegasInsider.com is one of the absolute best in the business. That's why their lack of a solid mobile website is absolutely mind boggling. Sports bettors are definitely big mobile users and they rely heavily on their favorite data sources to be wherever they are. After…
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