The battle against problem gambling isn't one that's going to end anytime soon, but a recent collaboration between Swedish operator LeoVegas and a major Swedish research institution could move everyone a few steps closer to a solution. LeoVegas announced earlier this week that it is providing raw data to the Karolinska Institutet’s Department of Clinical…
MGM Resorts is making a major move on the global gaming market with the announcement of a $607 million offer to purchase the Swedish operator LeoVegas. The offer, which already has the support of the LeoVegas Board of Directors, would put MGM Resorts in a position to compete in the growing US online casino market,…
LeoVegas will be entering the lucrative New Jersey online casino market in Q1 2022 thanks to a deal with Caesars Entertainment. It's an arrangement that will significantly raise Leo Vegas' US profile, while giving Caesars a major boost in the growing US regulated online casino market. Under the terms of the deal, LeoVegas will bring…
The fallout from the UK's regulatory crackdown on gambling operator continued in earnest this week as LeoVegas pulled its Royal Panda brand from the UK market. Royal Panda was not, apparently, pulling in the kind of revenue LeoVegas was expecting and the uncertain future of regulated gambling operations in the UK is so uncertain that…
LeoVegas, an international gambling operator serving multiple markets, is offering an innovative new program called the LeoLine to help problem gamblers get the help they so desperately need. The LeoLine is a live chat service that can be accessed by customers who need to speak with a therapist and, ultimately, access local help services. The…
The UK Advertising Standards Authority (ASA) is hardly known as a soft touch to UK-facing operators, but they are dropping several complaints against LeoVegas subsidiaries 32Red and www.21.co.uk. Both companies were accused of marketing their services to young people. They were also accused of glamorizing gambling by suggesting that it imbues players with heightened toughness…
The Italian government declared war on the online gambling industry and LeoVegas is fighting back, with dignity. That's the title of the operator's bold new ad campaign that challenges both the government advertising ban, as well as the personal choices every gambler must make to keep their fun from turning destructive. It's an innovative move…
