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Google’s Bad Backlinks: Update

[caption id="attachment_19373" align="alignright" width="276" caption="Google's hold over webmasters is undisputed."][/caption] Last week we reported that Google is cracking down on sites that engage in what the search engine giant calls "unnatural linking practices." While plenty of webmasters have received warnings that engaging in the practice could bring on penalties, many of them weren't really certain…

Are Bingbots Crawling AdWords?

[caption id="attachment_19305" align="alignright" width="210" caption="Bingbots could be creating chaos on the Web."][/caption] Are search engine spiders from Microsoft crawling Google AdWords for their indexing and page rankings? That’s the accusation being leveled by the developers at allmagazineprices.com and, if it’s true, the implications could be very significant for anyone paying for PPC campaigns from Google…

Google Warns About ‘Bad Link Networks’

[caption id="attachment_19142" align="alignright" width="281" caption="Google is cracking down on 'unnatural links'"][/caption] Google is cracking down hard on sites with an overabundance of links pointing their way that are deemed unnatural and artificial. This latest move is part of a major campaign by the search giant against sites  utilizing various  black hat SEO techniques, including backlinking (which didn't…

New Google Panda Rollouts March 2012

[caption id="attachment_18979" align="alignright" width="264" caption="Panda is no joke to gaming affiliates."][/caption] It's been just a year since Google Panda updates turned the SEO world on its ear, and the hits just keep coming. Every month the search engine giant introduces new tweaks and updates that are impacting the affiliate marketing business in a big way.…

Google Play Brings Google World Under One Roof

Google launched their Google Play feature this week with the hope of further consolidating and integrating their ever growing product portfolio. But for regular Google users, and anyone who isn’t following the tech world closely, deciphering the purpose of Google Play can be a bit tricky. That’s not surprising given the fact that Google Play…

Google Algorithm Updates Impact Affiliates

[caption id="attachment_18761" align="alignright" width="214" caption="Content is king, and so is Google."][/caption] Google rolled out a record 40 new algorithm updates in yet another sign that the search engine giant is serious about taking on back link builders and content farms head on. Though most of the new changes are less than a month old, they've…

How To Get Top Page Rank with Video

[caption id="attachment_18628" align="alignright" width="265" caption="Is video the key to top page ranking?"][/caption] Google's blended results are a fairly recent innovation from the search engine giant, but they may offer a short cut to grabbing those coveted top page rankings. As it turns out, Google indexes video content in content the same way they index regular…

Google Penalties for “Over Optimization” in the Works

[caption id="attachment_18618" align="alignright" width="263" caption="Google SEO guru Matt Cutts"][/caption] Will the next Panda update from Google include a penalty for over optimization? That seemed to be the message from Matt Cutts, the head of Google's webspam team in a panel discussion at the South by Southwest Conference in Austin, Texas this weekend. At a panel…

Social Media Marketing for Gaming Affiliates

Social media sites like Facebook, Twitter and LinkedIn are some of the most powerful, and reasonably priced marketing tools available to gaming affiliates today. But because the medium is still developing, many webmasters still aren't certain how to integrate social media into their overall conversion strategies. But with hundreds of millions of current users and…