[caption id="attachment_21893" align="alignright" width="245" caption="Mmm... cookies."][/caption] The EU e-Privacy Directive, commonly referred to as the UK Cookie Law, taking effect on Saturday requires UK website to obtain permission before dropping cookies in a visitors' computer. Don't feel bad if your site hasn't complied with the new law yet. A recent survey by KPMG found that…
[caption id="attachment_21829" align="alignright" width="225" caption="Cutts calls Penguin a success."][/caption] It's been one month since Google unleashed its Penguin update on the Internet and plenty of casino affiliates are feeling the impact. But are there some positive effects from the sweeping refresh? In a recent interview with Searchengineland reporter Danny Sullivan, Google's Matt Cutts laid out…
Is SEO dead? Have Panda, Penguin and social media put the art of manipulating code and content to increase page ranking to rest for good? That's the question Pace Lattin asks in a recent blog posting on Performinsider.com titled, "Expert Says SEO is Dead." But a better question might be, "When will bloggers stop asking…
Anyone who makes their living on the Internet is intimately familiar with the Google's constants update and their impact on business. But outside of our narrow sphere of commerce, the battle for page rank supremacy has gone, pretty much, unnoticed. But an article in Wednesday's Wall Street Journal (WSJ) titled, As Google Tweaks Searches, Some…
Are Google search results about to get 1,000 times smarter? That's the claim being bandied about as the search engine giant rolls out its latest innovation, Knowledge Graph. Unlike other recent innovations from Google, Knowledge Graph shouldn't have a big impact on gaming affiliates anytime soon. What is Knowledge Graph? Knowledge Graph is a feature…
Experienced iGaming affiliate partners know that you're only as good as your last conversion. That's because the Internet is constantly changing environment. The techniques that drew hundreds of visitors to your sites last year at this time might cause your page rankings to sink like a stone this year. That's why it's so important for…
[caption id="attachment_20983" align="alignright" width="299" caption="Bad links matter more than ever."][/caption] Link networks and exchanges have been a core SEO building block for years and whether they were good or bad links didn't much, until recently. Google is putting more weight on whether links are relevant, organic or both. That's sent gaming affiliates scrambling to make…
[caption id="attachment_21130" align="alignright" width="190" caption="Are your links about as natural as Flaming Hot Cheetos?"][/caption] Unnatural links are the hot topic in the SEO world this month. Unfortunately, most webmasters don't know the difference between organic links and links that are as natural as Flaming Hot Cheetos. In a recent blog post titled, Can There Really…
[caption id="attachment_20988" align="alignright" width="220" caption="Google updates faster than most of us can keep track of."][/caption] Google is at it again with new PageRank and Panda refreshes that are certain to cause headaches, or improve page rankings, depending on which side of the fence you're sitting on. Details are still emerging on both updates, but here's…
SEO is field that's in constant motion, just ask someone whose page rankings nosedive overnight without explanation thanks to the latest Google update or re-indexing. Once the mystery is solved, the SEO world lets out a collective, "A-ha!" and moves on to figuring out the next step. To help webmasters sort through this maze, here…
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