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Google Penguin Still Packs a Punch Four Months Later

Penguin has caused plenty of headaches. It's been four months since Google unleashed their Penguin update and many SEOs are still picking up the pieces. Penguin not only impacted revenue and traffic, it also radically altered the foundation of SEO, and link building in particular This week, those same SEOs were dealt another big blow…

How to Execute a Future Proof Link Building Campaign

[caption id="attachment_25466" align="alignright" width="230" caption="Link building is a hands on, labor intensive project these days."][/caption] While trying to bounce back from the impact of Google's recent Penguin update, many webmasters have serious questioned whether link building is still a valid SEO strategy. The truth of the matter is that quality link building techniques are still…

Search Engine Alternatives to Google

Now a lot of affiliates are saying Google hates affiliates, and based on what happened with the Penguin update and Panda updates, one could argue that they do. As we all know, not all affiliate sites are poor quality, thin content farms spammed to the top with links. Let's say you were hit, and you…

Google Panda 3.9.1 Refresh Unrolled

[caption id="attachment_25661" align="alignright" width="300" caption="A Panda update so small, few noticed it at all."][/caption] Google unrolled Panda 3.9.1 on Monday, though the impact of the once-feared update is fairly limited at this point. According to a Tweet from Google's official Twitter account, this latest refresh, once again, impacted around 1% of all queries. The last…

Google’s Traffic Change Warnings Clarified

For the past few months  webmasters have been reporting a huge uptick in the number of automated messages and warnings on their Google Webmaster Tools dashboard. The messages warn of everything from unnatural links to bad practices. One that's been getting a lot of attention on SEO forums is the Big Traffic Change Warning. That…

Matt Cutts Warns of ‘Jarring’ Penguin Update

[caption id="attachment_25490" align="alignright" width="283" caption="I think we're going to need a bigger boat."][/caption] Matt Cutts is warning that the next Google Penguin update will be, "jarring and jolting," for SEOs. Given his normally cryptic choice of words, this statement is setting off alarm bells throughout the SEO world. Cutts made his statements at the SES…

Top 3 Factors Google Considered When Creating Penguin

Penguin was such a far reaching update that narrowing down its real intent is kind of tricky. During CAP's recent SEO Roundtable, How iGaming Affiliates Can Recover from Penguin, we asked some top SEO experts: What three factors they thought Google looked at when they created Penguin? Here's the three factors Bastian Grimm; Kay Schaefer;…

Is Google Labelling Smartphone Optimized Results?

[caption id="attachment_24643" align="aligncenter" width="300" caption="(Screenshot via Searchengineland.com)"][/caption] Google has quietly started labeling smart phone optimized mobile search results with a small smart phone icon. The experiment was first discovered by a sharp-eyed blogger named Bryson Meunier on Sunday and has since been confirmed by Google. This type of labeling, as Meunier points out, be a…