Great content is the backbone of contemporary SEO and a “white-hat” link building strategy. The days of re-hashing and re-purposing 300 word articles are over – with the release of its Panda and Penguin algorithms, Google has become wise to these lazy excuses for content. You need to be creating value-added content that your target…
When Google rolled out its Penguin 2.0 update web publishers braced themselves for the worst. But when the dust settled, Penguin 2.0's impact was nowhere near as bad as expected. Today, just over a month after its initial release, it seems as though Penguin 2.0 didn't have a huge impact, but where it did hit;…
So how long does it take for SEO to work? This can be one of the top SEO questions that's most likely in your mind if you're in the middle of any search engine campaign right now. And even if you're not, knowing the answer can surely come in handy one day. As it turns…
They're the Only Game in Town Google commands around 67% of the American search market and as much as 90% of the European market. While that's Google isn't technically a monopoly, it might as well be. After all, the rest of the search market is fragmented between a bunch of other players and doesn't offer…
Hinky Linking It all seemed like such a good idea at the time, but that universe of paid links was a house of cards that was destined to fail. In hindsight, the link implosion that followed the Penguin update seemed inevitable given Google's Saraman-like gaze. Of course Google bears some of the blame for setting…
One common complaint about Google from the SEO industry is that the company doesn't understand their business. As turns out, SEOs are the ones who don't understand Google. That's what Matt Cutts seems to be saying in a new video aimed at clearing up SEO misconceptions about Google. Here's what Cutts had to say. Algorithm…
There wasn't a lot of SEO news to report during May 2013, but the news that rolled out of the Google was actually pretty big; the much anticipated roll out of Penguin 2.0. It wasn't the only news, but it was by far the biggest. Here's the SEO news you need to know from the…
Links are a critical component of any SEO effort but every since Penguin 1.0 dropped last year, they've been a hit-or-miss proposition at best. Penguin not only smacked down hard on some very common linking practices, it also left SEOs with a lot of unanswered questions about best practice linking. In particular, web publishers have…
The SEO game is getting more and more difficult every day. Setting aside the Panda/Penguin updates, now, we'll have to deal with Penguin 2.0 (according to the latest news in SEO) and who knows what else... So how can you find an honest SEO agency that will help you grow your affiliate site instead of…
[caption id="attachment_34324" align="alignright" width="240" caption="Penguin 2.0 is here."][/caption] Penguin 2.0 has officially arrived and web publishers across the planet are starting to feel its bite. Google's latest algorithm is a big deal and, if its anything like the original Penguin, will be the topic of discussion on SEO forums for months to come. Here's what…
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