It's been one helluva year for the SEO world. In between all of the (endless) Panda updates, the introduction of Google Penguin and the end of link networks (just to name a few), there's been no shortage of fresh SEO content for the CAP audience. Read on for the most read, most commented on and…
Whether they like it or not, everyone who does business on the Internet is captive to the whims of the only search engine that matters. Google. The massive Mountain View, California firm controls upwards of 66% of the Internet search market and around 44% of the online advertising market. Though Google will eventually face some…
#1 - Link Removal Popular SEO wisdom these days is that time spent removing bad links might be better spent building good ones. The thought is that since good links are worth more long term, that's where the time/money should be spent. This might come as surprise to SEOs who thought that Google's Disavow Links…
[caption id="attachment_30344" align="alignright" width="265" caption="Happy 21st Update, Panda!"][/caption] Google algorithm updates keep life exciting for SEOs and webmasters and while it was pretty slow by Google standards, November 2012 was no exception. Between Panda update; page rank update; and an unexpected security mess, the big boys of search had something to mess up everyone's day.…
Is quality content a substitute for traditional SEO techniques? That's the point blogger Samantha Stanley made in a recent blog post on Sprout.com. Google's Panda and Penguin updates definitely represented a seismic shift in the company's attitude towards SEO as we know it; as does their new AuthorRank feature. These updates are part of Google's…
[caption id="attachment_29356" align="alignright" width="265" caption="21 pandas?"][/caption] Panda bears may be languishing near extinction in the wild, but the Google Panda is alive and well. This week Google rolled out their twenty first update of the much maligned algorithm. Like most Panda updates, this one began with a flurry of rumors on SEO forums across the…
Google algorithm updates are a regular feature of the SEO landscape and October, 2012 provided a good deal of them. Between Panda, EMD and Penguin, Matt Cutts and his minions at the Webspam team were very busy. Here's a recap of the October Google updates: EMD Update - The Exact Match Domain (EMD) update was…
Google's Penguin update hit gaming affiliates harder than almost any of the company's previous algorithm updates. That's because Penguin targeted a number of SEO practices, like paid link networks, that weren't necessarily considered black hat. Webmasters and SEOs can argue about Penguin's validity all they want, but that doesn't change the facts on the ground;…
Google just unrolled a Top Heavy algorithm update aimed sites too much above the fold advertising. The update was announced via a typical Matt Cutts Tweet reading: Minor weather report: Update of goo.gl/OpIDL launching today. ~0.7% of English queries noticeably affected. The original Top Heavy update was unrolled back in January and impacted less than…
Google released the Penguin 3.0 update today. The update was announced, in the usual fashion, with a Tweet from Matt Cutts reading: Weather report: Penguin data refresh coming today. 0.3% of English queries noticeably affected. Details: http://goo.gl/AF5kt While 0.3% sounds like a small number, it could just be the tip of the iceberg. Google often…
News in the iGaming and Sports Betting affiliate world moves fast.
Don't miss a beat! Subscribe to the CAP newsletter now.
