Pixel tracking is actually an interesting element of web development history as a whole. Small and mainstream websites have been using it for years now to track and analyze different aspects of their traffic and conversions. But first, how does pixel tracking work and how to make it work with your affiliate links? What Is…
Even though email marketing is adequate for any form of online promotion (which includes affiliate marketing), it's important to remember that our efforts are always as effective as our email deliverability. Quite simply, if only 10% of the email list receives our communication then we're effectively losing 90% of the possible profits. Here's what to…
There are probably hundreds of things affiliates can do to grow their revenue and get new customers through various data-driven strategies and online marketing data. But today, we want to focus on just the easiest to do and the most fundamental techniques. 1. Don't Complicate It's quite tempting to focus on complex data analysis when…
Having your on-page SEO in line is always the first step of any SEO campaign. Quite simply, if your on-page optimization is lacking something then even the best link building campaign won't be able to give you 100% of its potential. Here are some of the problems that your site might be experiencing: Inconsistent URL…
First things first, Google is still king when it comes to online search and search engine marketing (the thing that's important to us - affiliates). But. Is Bing catching up to Google in some areas of their activity or presence? Let's find out. Rankings If you're doing any active SEO work for your affiliate site…
Let's all be honest for a minute here and answer this question: Are we really doing as much testing as we should? Probably not. But as it turns out, getting started is not that difficult. In most cases, you can set up some basic tests in a matter of minutes. Here's where to begin: Split…
So, you want to get your affiliate site ranked, but how many (quality) backlinks do you need to witness any noticeable results? Moreover, what is a quality backlink in the first place? The Quality Of Backlinks Essentially, the higher the PageRank (PR) of the page giving you the backlink and the more relevant it is…
Mobile Dominates Mobile web use is growing so rapidly that keeping up with it is tough. Plenty of researchers predict that mobile web use will outpace desktop use. In 2012 alone, mobile data traffic grew by an astounding 71%, and that's about par with the 81% growth in smart phone usage during that same time.…
Let's face it, if you're in affiliate marketing then you're in it for the money. Even if you consider it being your passion, you have to agree that it's just a byproduct and that money is still #1 on your "affiliate motivation" list. So what to do if you can't make any money? Or just…
One of the best definitions of convergence analytics comes from ClickZ.com. They advise to think of convergence analytics as the marketing equivalent of "one ring to rule them all." But what does it mean exactly? 1. What Convergence Analytics Is In other words, convergence analytics is taking various stats and data from a number of…
News in the iGaming and Sports Betting affiliate world moves fast.
Don't miss a beat! Subscribe to the CAP newsletter now.