Most reputable content producers go out of their way to produce articles, blogs and reports that live up to Google's standard of high quality content. After all, when Google can unleash an update like Panda, that devastated the content ecosystem of the day, their definition of high quality content is worth knowing. But do you…
You don't need to be an SEO expert to know that creating and managing a successful SEO campaign can be a genuine time suck. From the initial keyword search to the daily monitoring, your time is no longer your own when you're chasing down the search black hole. But does it have to be this…
A/B Testing is one of those internet marketing concepts that sounds a whole tougher when you say it, than when you actually do it. This time-tested internet marketing technique can help streamline your content and marketing efforts. Here are some A/B testing basics you should keep in mind as you dive into this not-as-hard-as-you-think technique.…
Is the content on your gambling blogs boring? While most casino affiliates would never intentionally publish boring content, many of them do exactly that on a daily basis. Even worse, most of them have no idea that the content they're using to lure players in, is actually turning them away. Fortunately, identifying this problem is…
How much consideration do you give to SEO when you're crafting a piece of content? If you're like most casino affiliates, you've probably got it in the back of your head, but may still be a bit fuzzy on the details. That's unfortunate because details matter to the legions of search bots that crawl your…
YouTube is one of the biggest video media providers on the planet with viewers consuming as much as 500 million hours of content every day. Given its massive reach, YouTube content creators are challenged with keeping their channels both fresh and credible. After all, there's no shortage of competitors on YouTube and many of them…
How well do your content marketing and SEO strategies get along? Is one driving the other or do they both exist in different worlds with very little overlap? These may sound like abstract questions, but if you're serious about driving traffic to your digital properties, you'll want to make certain that your SEO and content…
Creating content on a daily basis is a challenging proposition for most writers. That particular challenge is even more daunting to casino affiliate marketers whose main strengths may not necessarily involve the written word. While content creation is a skill that can be learned over time, all writers must take care to avoid burnout (or…
How engaging is the content on your blogs? The answer to that question is easily answered by looking at the number of comments your postings are generating on a daily basis. If your comments section is empty day in and day out, it might be time to revisit your content development techniques. Here are a…
What are the three most important web metrics relating to your digital properties? If you had some trouble thinking of anything beyond page views and conversions, you're not alone. When you start scratching the surface of web metrics and key performance indicators (KPI) you can easily find yourself in a very tangled mess of charts…
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