Alabama Attorney General Steve Marshall ordered a raid on 14 bingo halls that are accused of offering access to electronic gambling devices. The raid is the latest salvo in a decades-long political battle in the state over what actually constitutes a bingo game. Bingo is the only form of regulated gambling available in Alabama and…
Recent news that BetMGM has debuted its Borgata Bingo brand in North America after launching in the Garden State is an interesting moment for the wider industry. MGM claims the app, built by joint-venture partner Entain, offers the first 75-ball real money online bingo product in the US. The Borgata Bingo website and app offers…
BetMGM recently launched the Borgota Bingo app to the New Jersey gaming market. The new app is a big move by the company to open up the US online bingo market in one of country's most robust gambling markets. Though online bingo is incredibly popular in the UK, it's yet to really find an audience…
888 Holdings has announced that it will be selling its Dragonfish online bingo unit to Broadway Group’s Saphalata Holdings Ltd in a deal worth $54 million. The deal reflects a larger effort by 888 Holdings to focus on its core casino and sports betting divisions and a drift away from B2B services. Broadway Group’s Saphalata…
The regulators at the UK's Advertising Standards Authority (ASA) have a message for UK bingo operators: you're not so special when it comes to rules governing gambling. That appears to be the gist of a recent effort by the ASA to gently remind bingo operators that the products they offer are a form of gambling…
Buzz Bingo is permanently closing 26 of its 117 UK bingo halls as part of a restructuring action brought on by the global COVID-19 pandemic. It's just the latest sign that "business as usual" will not be "business as usual" when the quarantine lockdown is eventually lifted. As it stands today, the company's remaining 91…
As 2015 draws to a close, the igaming industry is busy getting the pieces in place for 2016. This means plenty of operators are moving to acquire new business units while others are busy shedding units ahead of long-planned, big moves. If you're following the pieces on the igaming chess board, here are a couple…
Promoting online bingo programs is a great way to diversify your casino affiliate marketing program while nailing down some very steady revenue streams. The biggest barrier in front of all that bingo cash is simply getting your head around how bingo player acquisition differs from poker or sports betting. Bingo is a different world but…
A lot of people assume that affiliate webmasters are hamstrung for interesting content. However, there is some real ingenuity evident in the affiliate market, which just goes to show that, with a bit of inspiration, you can wring a lot of variety out of our niche. Here are ten innovations from affiliates, who have thought…
PAF Partners PAF Partners is an online gaming operator with deep roots in the land-based casino gaming world that reach back to 1966. They've been on the web since 1999 and are definitely a customer-oriented company. PAF is also a great source for bingo conversions. Their three big bingo products, Bingo Variant, Bingo with Friends,…
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