Apple is one of the biggest technology companies on the planet, but it's never been particularly friendly towards the gambling industry. In its early days, the company's vaunted App Store was all but closed real-money gambling apps. These days the company is slightly friendlier towards the industry as that wall that kept gambling apps has…
Apple recently made history by becoming the world's first trillion dollar company, and that's a milestone they've achieved without much help from gambling apps. The massive tech giant and its ubiquitous iPhone have never been considered the most gambling friendly tech ecosystem and recent blunder in their vaunted App Store proves why. Late last week,…
iGaming operators across the planet are stampeding towards Apple Computers next-big-thing, the Apple Watch. Late last week, Unibet, Coral, and Jumbo Interactive all announced that they have Apple Watch apps ready to go when the new product hits the streets. The three apps perform a variety of functions, mainly for sports bettors, though none of…
The coveted spot as default search provider for Apple Safari browser is up for grabs and Google, Bing, and Yahoo! are all fighting for a piece of this prime Internet real estate. According to a recent report by Search Engine Journal reporter Matt Southern, Google may not have a lock on the deal; and that…
With new devices being released every year, new trends in their design, and new marketing techniques overall, we will continue seeing changes in search advertising as well. Here's what's worth paying attention to: 1. Larger Devices Taking Over Around a decade ago, every phone manufacturer was trying to make their devices as small as possible. Then came…
Gambler’s Book Club - The Gambler's Book Club is a Las Vegas institution that 's been connecting players and books since John F. Kennedy was President. Their podcast covers a wide range of gambling-related topics and is top-heavy with author interviews. By packing their podcasts with plenty of interviews, they've been able to offer unique…
A couple of weeks ago, we saw the launch of an app simply called In-App Search, as covered by TechCrunch. What it does is rather simple in nature. It delivers a search feature that goes through the other apps you have installed on your device and returns the results based on the content it finds.…
By now, you're surely more than familiar with search engine optimization (aka SEO). But what about App Store optimization (ASO)? Is there even such a thing? And more importantly, can you make your next app more visible and grow its App Store rankings by experimenting with some ASO practices? Here's our take: 1. App Icon…
Taking care of conversion rate optimization on your site is probably the best investment you can make. After all, it's this one action that can even double your profits without any additional spending on marketing. That being said, working on mobile conversions is a lot different from seeking conversions on desktop. Here are the 4…
The sole fact of having an app should help you expand your business, reach new audiences, or offer the same audience one more way to interact with your brand. However, it's always better to prepare a simple launch plan that will help you multiply your results and maybe even make the whole project profitable from…
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