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2014 Kentucky Derby Content Tips & Promotions

The Kentucky Derby, a.k.a. The Fastest Two Minutes in Sports, is approaching faster than the well-conditioned colts that run it. That’s great news for sports betting affiliates because the Run for the Roses is one of those events that appeals to huge demographic slices, not just your run-of-the-mill sports bettors. (No offense to run-of-the-mill sports…

Just when you thought mobile advertising was fixed…

A couple of weeks ago, Barry Lowenthal of The Media Kitchen published an article on Digiday about the mobile ad space and its flaws. In short, he says that mobile advertising is still broken. The argument he raises is based on his experiences with a number of new startups and their approach to mobile. Although…

AskGamblers Launches Major Site Redesign

AskGamblers, one of the top online casino directories on the web has just launched a major redesign that’s aimed at making the site even more player-friendly. The new AskGamblers has made some significant search improvements and is especially easy for mobile players to use. One of the biggest improvements AskGamblers readers will notice is that…

Top Online Trading Affiliates

Binaryoptions.net.au Chris Morton worked in the affiliate marketing, SEO and igaming businesses for more than a decade before starting up Binaryoptions.net.au. That background has helped him shape his site into something that Aussie traders find incredibly useful. Binaryoptions.net.au serves up a host of trading content that serves everyone from newbies to hardened veterans. All that…

Why The “Art” of Link Building is Dying

In 2014, Google seems to be more relentless about penalizing webmasters than ever before. The ongoing target right now is link building, and more accurately, unnatural link building. Now, the big problem about it is that Google isn't exactly clear about what they think is an unnatural link. And while it doesn't make our job…

Native Ads and Casino Affiliate Marketing

Like most things in online marketing, native advertising is a somewhat old concept that's been re-designed and given a new name recently. Basically, if you know sponsored content then you know native advertising as well. In other words, native ads are nothing more than advertorials that are meant to look like they're organic content (for…

Top Bingo Affiliates

BingoPort.co.uk Too often, sites that try to do a little bit of everything wind up doing nothing well, but that's not the case with Bingoport.co.uk, Founded in 2007, the UK-based site offers bingo players a whole slate of services ranging from reviews to bonuses and, of course, free bingo and slots. BingoPort's pastel color palette…

Reformed Rogue Affiliate Programs

Ace Revenue Ace Revenue has bounced off and on rogue lists for more than a decade and have a very long history with affiliate and casino watchdogs like Casinomeister. In the past they've been accused of non-payment, slow customer service and a host of other complaints from players and affiliates alike. Casinomeister describes their early…

Online Gambling Operators That Have Been Punished by Google

Google doesn't necessarily like online betting. And while they can't disqualify any site just for being a betting site, they will make sure to examine the site's backlink profiles closely, and if they find anything shady, it's a manual penalty. This is exactly what happened to BetOnline a couple of weeks ago. The site wasn't…