Over and over again ... the same topics keep sprouting up in the SEO industry. And that's especially true if you're looking for any sort of beginner advice. There's literally no end to this craze. So today, we're looking into the four top topics in SEO that just need to die already! 1. Black Hat SEO…
Winter is the time when igaming affiliates and operators emerge from their cubicles and home offices to attend a host of industry events that collectively make up what we know as Conference Season. If you're heading out to any of these events (and we've got a complete round-up right here) you'll want to keep a…
It is a good idea when looking at a website to figure out any issues with the site. There is many ways to do this and many different pitfalls. One way to spot issues is by looking at the bounce rates. Depending on your analytical package, bounce rate can be viewed per page, device, browser,…
Content marketing is undoubtedly one of the best methods of online promotion these days, and the trend is only likely to follow into 2015 as well. However, this doesn't necessarily mean that content marketing is a fail-proof method. In fact, even the top players out there still make mistakes and suffer the consequences. Let's take…
Over the recent years, we've seen a lot of things happening in the SEO space. Namely, we've had to deal with two main algorithm updates - Panda and Penguin - and their next iterations. These updates have resulted in many shakeups on the results pages, with some websites and brands even becoming completely extinct. We've…
The igaming industry is built on the hope that everyday people can predict the future. Every day, millions of players try their luck at deciding whether a ball will fall on red or black; or whether their favorite sports team will by 10 points or lose by five. Of course most of us know that…
Becoming a successful casino affiliate involves a lot of hard work; long, lonely hours in front of the computer; and little in the way of thanks at the end of the day. Well, it doesn't have to be that way. Casino affiliates who want to take a few shortcuts and make life a lot easier…
Make Your Plans Early The 2015 London Affiliate Conference (LAC) runs from Saturday, January 31-Tuesday, February 5 at the Olympia National, London on Hammersmith Road. LAC is one of igaming's premiere events and draws both affiliates and operators from around the world to massive exhibition hall; world-class industry discussion panels; and legendary parties. If you want…
December is boom time for brick-and-mortar retailers but it can make some casino affiliate sites feel more like a ghost town. With a slew of worldwide holiday celebrations distracting players, grabbing new conversions as the end of the year rolls around can be tough. Fortunately, most operators realize this and do everything they can to…
There are two, very distinct, types of people who work in the gambling business today; those who say what's on their mind and those who stick to coded corporate-speak. While the group that says-it-like-it-is definitely deliver more colorful quotes for internet consumption, the suits are usually the ones who get the final word. We've sorted…
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