Small business owners need all the help they can get when launching their businesses and in the world of casino affiliate marketing, the affiliate manager is one of the most helpful folks you'll meet. Affiliate managers are the bridge between online casinos, and the affiliates who are bringing them customers. But what do affiliate managers…
Most affiliates know about content marketing, but not everyone knows how to do it properly. Research published by SEMRush in 2021 revealed that only 11% of marketers would define their strategy as “excellent”. Despite the many challenges that come with developing a killer content marketing plan, they can be overcome. Below, we share our top…
Wazdan, a UK casino supply and igaming provider, has been granted a Lottery i-Gaming Interim Supplier Licence in West Virginia. It's a move that expands the company's US footprint and places it in the center of the US online gambling boom in a state that's struggled to come up with an igaming scheme that can…
Will Ontario emerge as North America's largest online gambling market when it opens in 2022? That's the prediction affiliate Bonusfinder.com is making via its proprietary Bonus Index for determining the potential size of gaming markets. The report considered a number of factors including population, how many operators are looking to get a license in the…
In the past, if you wanted to have your company listed on one of the many stock exchanges around the world, you would have undertaken an Initial Public Offering (IPO). But in the fast-growing US market where billion-dollar acquisitions are a weekly occurrence, we have seen a new vehicle for driving investment emerge – Special…
In the popular 1989 movie “Field of Dreams,” the main character played by Kevin Costner hears a voice from his cornfield that says: “If you build it, he will come.” That may have worked in the magic realism that was that film, but when it comes to growing traffic to a website, you can’t simply…
What’s the best way to stand out in the crowd? How can you have your voice heard when it seems like your competition has a megaphone that drowns out your message? Getting content to engage readers can seem daunting for smaller affiliates in the sports betting industry. In this article, we identify a few excellent…
Regulated sports betting could bring in $93 million a year in Washington State, according to a new study from researchers at Washington State University (WSU). The study's prediction is for a fully mature sports betting market that finds its groove within five years, and just keeps churning out money. And, given the massive popularity of…
Caesars Entertainment is laying claim to valuable territory in the New York sports betting market after signing on as the official sports betting partner of Madison Square Garden, The New York Knicks basketball team, and New York Rangers hockey team. The deal puts Caesars Entertainment in a very prominent position when it comes to nabbing…
New Jersey sports betting operators took in an astonishing, and record-breaking, $1.3 billion in wagers during the month of October. October's rush to the sportsbook was the second consecutive month that NJ bookmakers broke their own record, but it's possible that October, 2021 represented the crest of the state's sports betting wave. With $1.3 billion…
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