The United Nations Office on Drugs and Crime (UNODC) recently took a look at corruption in sports and found plenty of areas that could use some improvement. In the first-ever UNODC Global Report on Corruption in Sport, officials paint a troubling picture of the impact of corruption in sports on sports betting, and its use…
Pennsylvania sports betting operators saw record revenue in November as players poured cash on bad bets. The state's licensed operators took in $84.9 million during the month off of a $761.6 million handle with $23 million going to the state. That $84.9 million didn't just break the state's revenue record, it shattered it into a…
The vast majority of affiliates still rely on SEO for generating a significant chunk of their traffic. That is why keyword research remains such an important factor when it comes to devising a content plan and creating the pages that make up your site. On the face of it, keyword research is pretty straight forward.…
Investigators in New South Wales (NSW) are asking for the public's help in a major investigation probing the links between illegal money laundering and the poker machines known as pokies. The investigation is major win for anti-pokie activists and could mean trouble for pokie operators. Pokies and their alleged links to organized crime came roaring…
Licensed Dutch online gambling operators are voluntarily implementing their own advertising code in a effort to stay ahead of more draconian measures from the state. Under the new guidelines, operators would ban bonus codes for players under the age of 25 and limit their daytime advertising. Under the terms of the code, players between the…
New Jersey's red-hot sports betting market continues to set and shatter records as Americans continue to wager on football in record numbers. Garden State sports betting operators took in an astonishing $1.29 billion worth of wagers during the month, setting records for both handle and revenue records. According to numbers released by the New Jersey…
Affiliates spend a lot of resources and time on building brand awareness among consumers, but it is just as important to have a presence in the B2B space. There are several reasons for this, from making more operators and managers aware of your affiliate business to establishing you and your team as thought leaders in…
Hard Rock International(HRI) is purchasing the assets of the Mirage Hotel and Casino in Las Vegas so that it can revive and rebuild the iconic Hard Rock Cafe and Casino. The new Hard Rock will be a couple miles down the Strip from the old Hard Rock Cafe and Casino and will include a new…
As the iGaming affiliate space becomes more competitive, many publishers are looking for different ways to get ahead of their rivals. Paid advertising is becoming increasingly popular and its benefits are potentially significant. But what exactly is paid media? How does it work, and what are the benefits? You’ll probably run into challenges, too, so…
ICE and iGB Affiliate London 2022 are being postponed due to increased concerns of COVID transmission due to the rapid rise of the new Omicron variant. The postponement is a slap in the face to organizers of the much-loved events and the sense of normalcy that their return would have brought. The events' postponements are…
News in the iGaming and Sports Betting affiliate world moves fast.
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