The US gambling industry is currently undergoing a metamorphosis the likes of which its never seen before. Since the Supreme Court overturned the Professional and Amateur Sports Protection Act of 1992 (PAPSA), opening the door to regulated sports betting, the entire gambling world has been in transition. Nowhere has this change been more visible than…
For many affiliates, expanding into a new market worldwide is the ultimate goal. Doing so provides access to a much larger audience of potential players, additional operator brands, and larger revenue streams. Having said that, there are a lot of things you must consider when moving into new markets. In this article, we’ll reveal the…
Lawmakers in Connecticut are moving forward on a bill that would permanently ban all forms of greyhound racing in the state. Under the terms of HB 5174, greyhound racing operators would find no place in the state's gambling ecosystem, though some allowances have been carved out for off track betting (OTB) facilities, that broadcast dog…
DraftKings is partnering with Incentive Games to provide free-to-play games to its customers in states where regulated sports betting is legal. The hope behind the partnership is that a robust portfolio of free-to-play games will be an incentive to snare players in the incredibly tight, and red-hot, US sports betting market. When the deal is…
Having quality content on your affiliate site is crucial when it comes to providing users with the best possible experience when interacting with your site. But do you know what will turn off your audience quicker than anything else? Bad spelling and grammar. We know that checking for these things can be tricky with the…
BetMGM, and every other US-facing sports betting operator, are fighting desperately to carve out territory in the red-hot US market. That means operators are taking every opportunity they can find to get out in front of potential customers, while exploring new venues for getting to those customers. That's why the new strategic partnership between BetMGM…
New of the death of New Jersey's red-hot sports betting market due to competition from nearby New York, turned out to be very premature. Thanks to some quirks in the calendar, NJ operators had their best month ever in January, collecting a record $1.35 billion worth of sports bets for the month. Gaming industry observers…
When building a website for your affiliate business, you’ll find plenty of options to consider: Squarespace and Wix, to name two. But despite the growing number of service providers, WordPress remains one of the most popular options for affiliates of all sizes. Why is this the case, though? What are the pros and cons…
2021 was the best year ever to run a regulated US gambling operation. According to the American Gaming Association's (AGA) Commercial Gaming Revenue Tracker, US-facing operators took in a record $53 billion worth of revenue for the year. Last year's massive number goes a long way towards blacking out the grim results of Covid closures…
Sports betting is growing significantly throughout the US, and one of the most recent states to open its doors to legal wagering is Louisiana. But unlike some states where legal sports betting is statewide, in Louisiana it is on a Parish level which presents additional challenges for operators, suppliers, affiliates, and players. As an affiliate,…
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