When Toronto's regulated sports betting market opened at the beginning of this month, gaming industry observers predicted that it would grow into one of the largest sports betting markets in North America. Given those stakes, it's not surprising to see established gaming brands aggressively courting every local partner they can grab to help build market…
The days of big-time celebrities endorsing UK gambling operators appear to be coming to an end. That's the outcome of a recent announcement from The Committee of Advertising Practice (CAP), the committee that sets the advertising rules enforced by the Advertising Standards Authority (ASA). Earlier this week, the group announced a new set of rules…
For a few years now, we’ve known that a shakeup in the way marketers use third-party cookies was on its way. But what are these changes and how will they affect affiliates? Read on to find out. Cookies and what kind we are talking about Let’s quickly revert to what a cookie is, and the…
UK gaming giant 888 is finalizing a deal to purchase the UK assets of William Hill from Caesars Entertainment and, according to published reports, will be getting those assets at a much smaller price than was originally anticipated. 888's road to William Hill started last year when Caesars Entertainment purchased William Hill for $4 billion.…
As regulated sports betting settles into its more permanent phase, gambling operators are being to experience the highs and lows of an established market. Take the case of Colorado's February sports betting handle and revenue for example. Colorado's regulated operators took in $440,508,421 worth of wagers in February, generating $19.6 million in revenue. While that…
A group of 20 UK soccer clubs are calling on gambling regulators to end the practice of allowing gambling operators to sponsor sports jerseys. The renegade soccer teams announced their request in an open letter that was crafted with the assistance of anti-gambling activist group the Big Step, but say that operating a club without…
The Betting and Gaming Council (BGC), a British gambling industry trade group, is using the return of Britain's Grand National horse race as a platform to rail against some impending regulatory changes. In a statement posted on their website, BGC officials celebrated the vaunted race's value to the British economy, but warned that proposed changes…
Camelot, the sole operator of the UK's National Lottery since 1994, is turning to England's highest court in an effort to save that very contract. The move comes one month after Camelot lost the contract to Allwyn, formerly the Sazka Group, in a process that Camelot says simply wasn't fair. Camelot's legal case for staying…
A long-promised white paper on gambling reform that will have profound effects on the UK gambling industry is nearing completion, according to recently published reports. The Gambling Act Review is the centerpiece of a significant overhaul of UK gambling regulations that is aimed at bringing legal codes in line with contemporary technology, and increase accountability…
In recent years, discussions about online privacy have grown louder and louder. We saw the EU implement its comprehensive General Data Protection Regulation (GDPR) in 2018, and since then, many of the world’s largest technology companies have come under the spotlight for how they use data. Google has decided to contribute toward a more private…
News in the iGaming and Sports Betting affiliate world moves fast.
Don't miss a beat! Subscribe to the CAP newsletter now.
