January 20, 2010 (CAP PR Wire) — InterCasino, the world’s first online casino, and InterPoker, the online poker arm of InterCasino, have announced today that they are set to launch a complete brand overhaul at the end of next month. The new brands will replace the original look and feel created back in 1996, and are part of a major re-launch project. The project includes updated websites for both InterCasino and InterPoker and a promotion that will be a world-first for the online gaming industry.
The new websites, which will launch on 24th February 2010, are the work of renowned international branding consultants Michael Peters & Partners, who have developed the all-new InterCasino brand.
Alexandra Gal, Vice President, Global Marketing for InterCasino commented:
“We are really excited to be unveiling the new InterCasino website next month and are confident that players will love playing their favourite games on the site, with its contemporary, stylish and striking new design.
“The new site is the result of player feedback and a signal of our continued commitment to offering players the very best casino gaming experience in the industry. That now means an extraordinary new site, in addition to the amazing promotions and bonuses that we will of course continue to offer.”
As well as a transformed look and feel, the new InterCasino site will also offer improved functionality and features including a simpler registration process and a new casino lobby facility.
The site will launch with a promotion that will be a world-first for the online gaming industry, to be revealed when the site goes live next month.
About InterCasino
InterCasino is the longest running online casino the world, launched in 1996. The site provides a large variety of the most popular and well-known online casino games, video games and slot machines from around the world. For more information or to play, visit www.intercasino.com or become a fan or follower on Facebook or Twitter:
http://www.facebook.com/pages/InterCasino/151212335177
http://www.twitter.com/intercasino
About InterPoker
InterPoker is one of the world’s fastest growing online poker sites. Launched in 2002 as the online poker arm of InterCasino, it has quickly become the poker room of choice for the discerning player. For more information or to play, visit www.interpoker.com or become a fan or follower on Facebook or Twitter:
http://www.facebook.com/pages/InterPoker/174385480378
http://www.twitter.com/interpoker
For media enquiries please contact Paul McNicholl at [email protected].