The igaming business is in transition and today’s major players know that player acquisition involves a lot more than just affiliate marketing.
Grabbing those new depositing players also involves plenty of online advertising; social media advertising; e-mail marketing; and even traditional direct mail techniques.
If this kind of wheeling and dealing is on your agenda, you’ll definitely want to check out the CAP Network-sponsored LAC Acquisition Zone. This dedicated area of the LAC acts like a show-within-a-show for marketing executives who are ready for next-level player acquisition.
Besides hosting a separate set of panel discussions, the LAC Acquisition Zone features its own exhibition hall and plenty of opportunities to meet the people who can really boost your revenues.