In just four months, High 5 Casino is one of the fastest growing social casinos on Facebook and could be poised to give Zynga some real competition in that rapidly growing market.
According to a recent press release from High 5 Games, the casino recently topped the million-member mark and is showing no signs of slowing down with over 350,000 daily users. That’s pretty good for a product that’s only been up since September.
The company has been differentiating itself from other players in the social casino market by rejecting many of the social engagement features and popups used by competitors, namely Zynga.
Here’s what High 5 Games CEO Anthony Singer had to say about his company’s strategy:
It has become clear to us that online players are searching for the same high-quality slot games that they can find in real casinos. It just made sense to launch our top brands online in conjunction with their debut in brick-and-mortar casinos. High 5 Casino has become that exclusive social destination for players looking for real casino games on Facebook.
High 5 Casino is social gaming suite from High 5 Games, a well known slot developer, with an extensive portfolio of games. They’ve held onto the the social rights for many of their existing products. This strategy not only gives them a real edge in this fast growing market, it helps build brand recognition for their customers.
Is the High 5 Casino model the wave of the future for social casinos? Share your thoughts in the comments section below.