#4. Guest Blog
Guest blogging not only builds up valuable links, it also builds valuable business connections. The more you’re out there guest blogging, the more guest bloggers you’ll attract. This is a great way to spend less on content, while getting more high end articles.
There’s still no substitute for fresh, high quality content, but guest blogging definitely helps build out your content options.
And if you’re looking for new sources of players, this is a great way to go. Writing football betting content for fan sites, or having a poker blogger guesting on your site is affordable and completely Google approved.