5 Ways to Spend Less in 2013

#3. Ramp Up Your E-Mail Marketing Efforts
All right, we know we just said that social media is the cutting edge of Internet marketing, but sometimes the old fashioned ways are best. E-mail newsletters and promotions are a great way of reaching your players no matter where they are.
Remember, most smart phone users are checking their e-mail just as often as they’re checking their texts and social media updates.
E-mail newsletters are an extremely affordable marketing tool that helps drive traffic and convert players. Of course you always want to keep it on an opt-in basis, but that’s all the better. Anyone who is interested in hearing from you on a regular basis is likely a great prospect for conversion.
There’s no school like the old school, and e-mail is about as old school and affordable as it gets.