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Yahoo Axis Explained

[caption id="attachment_21897" align="alignright" width="280" caption="Not as many people Yahoo! so much anymore."][/caption] Yahoo! launched a major offensive in the browser wars with the introduction of Axis, a web browser that's aimed squarely at the mobile sector. It's the first new innovation from Yahoo! in a long time and many in the tech sector are wondering…

UK Cookie Law Basics for Affiliates

[caption id="attachment_21893" align="alignright" width="245" caption="Mmm... cookies."][/caption] The EU e-Privacy Directive, commonly referred to as the UK Cookie Law, taking effect on Saturday requires UK website to obtain permission before dropping cookies in a visitors' computer. Don't feel bad if your site hasn't complied with the new law yet. A recent survey by KPMG found that…

Google Penguin Impact Examined

[caption id="attachment_21829" align="alignright" width="225" caption="Cutts calls Penguin a success."][/caption] It's been one month since Google unleashed its Penguin update on the Internet and plenty of casino affiliates are feeling the impact. But are there some positive effects from the sweeping refresh? In a recent interview with Searchengineland reporter Danny Sullivan,  Google's Matt Cutts laid out…

Wall Street Journal Discusses Google Penguin

Anyone who makes their living on the Internet is intimately familiar with the Google's constants update and their impact on business. But outside of our narrow sphere of commerce, the battle for page rank supremacy has gone, pretty much, unnoticed. But an article in Wednesday's Wall Street Journal (WSJ) titled, As Google Tweaks Searches, Some…

Google Knowledge Graph Basics

Are Google search results about to get 1,000 times smarter? That's the claim being bandied about as the search engine giant rolls out its latest innovation, Knowledge Graph. Unlike other recent innovations from Google, Knowledge Graph shouldn't have a big impact on gaming affiliates anytime soon. What is Knowledge Graph? Knowledge Graph is a feature…

Rand Fishkin on SEO Maintenance and Monitoring

[caption id="attachment_21394" align="alignright" width="300" caption="Rand Fishkin"][/caption] Late last week, Search Engine Journal posted a “whiteboard Friday” video with SEO expert Rand Fishkin discussing the importance of SEO maintenance and monitoring. With all the fear surrounding Google’s latest Penguin update, it is essential for webmasters to strongly focus on the current state of their website(s). If…

Google Penguin: One Affiliate’s Opinion

What? Another update? Quick, everyone panic! Even though Google strains to make its updates sound as cute and friendly as possible, content managers all around the world have begun to hate the innocent Panda and Penguin. Why? Because due to these updates, their SEO teams have gone completely round the bend, taking out their Google…