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Top SEO Posts of the Year

Matt Cutts Comes Clean on Negative SEO: Matt Cutts delivered his most detailed comments on negative SEO to day saying that it's nothing to be worried about. Simple Web Fixes That Don't Involve SEO: In the rush to implement SEO strategies, a lot of affiliates might be overlooking some easy fixes that don't involve SEO…

Ready for an SEO Cleanse?

[caption id="attachment_37709" align="alignright" width="201" caption="You get the idea."][/caption] SEO strategies are hardly something you can set on autopilot and forget about (though plenty of web publishers do exactly that). If you really want to stay ahead of the game, you'll want to be constantly re-evaluating, re-jiggering and tinkering with your SEO plan. In a recent…

The SEOs You Don’t Know (But Probably Should)

[caption id="attachment_37517" align="alignright" width="142" caption="Vanessa Fox"][/caption] Vanessa Fox - Content Marketing (twitter.com/vanessafox - www.vanessafox.com) As one of the founders of Google's Webmaster Central, Vanessa Fox is an SEO veteran and a bonafide content expert. Fox isn't a daily blogger but the material she does post up is in-depth and extremely useful. These days, most of…

Getting Around the “Not Provided” Conundrum

The Google Analytics of today surely brings a lot of great features that website owners can use to determine their sites' results and performance. But in some aspects, the old Google Analytics was more useful, especially when it comes to keywords. The thing we're getting at specifically here is the recent issue with "(not provided)."…

Google Launches Penguin 2.1

[caption id="attachment_37446" align="alignright" width="204" caption="Five Penguins, not Penguin 5."][/caption] Google recently released Penguin 2.1 the latest update to the notorious algorithm that seriously disrupted the SEO world last year. Though this update isn't likely to have a serious impact on page rankings, it's causing a fair amount of confusion nonetheless. For starters Matt Cutts, the…

What If…Google Didn’t Exist?

Web Marketing Would Be A Lot Tougher Online gambling affiliates and Google definitely have a love/hate relationship these days but it's worth taking a moment to look at Google's good side. The Borg-like tech giant definitely excels at bringing together in one place. If Google didn't exist at all, you might be spreading your marketing…

Is Google Hummingbird Bad For Casino Affiliates?

When Google launched its new Hummingbird algorithm last week, SEOs and the best casino affiliates were justifiably concerned. After all, Google's recent algorithm updates (Penguin and Panda) wreaked havoc on SEO strategies and tanked Page Rankings in all kinds of industries. The question now is whether or not Hummingbird will pack that same punch? So…

September 2013 SEO News Roundup

[caption id="attachment_37322" align="alignright" width="207" caption="Is it really dead this time?"][/caption] The SEO world was thrown for a loop this month with a pair of key moves by Google that may eliminate, or at least radically change, the business for good. If you're someone who follows SEO news, here are a few headlines from September that …

Google Launches Hummingbird Algorithm

Google has launched a new search algorithm called, Hummingbird, that's poised to make web searches faster and more efficient. Hummingbird is the biggest update to Google's core search formula since 2010's Caffeine update and could have a big impact on web publishers and even the best casino affiliates going forward. At its core, Hummingbird is…

NY Slaps Fake Review SEOs with Big Fines

Is the age of the fake online review drawing to a close? Several SEO companies were hit with some big fines as part of their settlement with the New York Attorney General's Office for their role in peppering the Web with fake reviews. The 19 companies targeted in the investigation were using offshore freelancers to…