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How To Increase Time on Site

One of the best tips for affiliate marketing is to increase your site's "dwell time". Dwell time is defined as a combination of your traffic's bounce rate and average time spent on the site. Super affiliate marketing requires an emphasis on grabbing people's attention. Here are our "protips" for increasing your site's dwell time: Use…

Top Christmas Promotions for Affiliates

[caption id="attachment_30587" align="aligncenter" width="425" caption="Christmas Promotions for Players and Affiliates"][/caption] The festive holiday season is upon us and there are some special operators with lots of promotions for both affiliates and players so everyone can load up the Christmas tree with tons of presents.  Check out to see who's offering the best Christmas promotions this…

Double Down on Commissions with Neteller

A big part of success in gambling, and casino affiliate marketing, is knowing how to get the most out of every transaction. That's why more and more affiliate partners are adding payment processing affiliate revenue from companies like Optimal Payments to their affiliate portfolio. Optimal Payments, operators of Neteller, offers e-wallet and payment processing services…

International Offers vs. Market-Specific Offers: A Head-to-Head Comparison

International Offers Market Specific Offers Potential Audience The world’s a pretty big place and these offers cast a pretty wide net. Sales is, and always will be, a numbers game. Smaller potential audience, but when you’re targeting specific niches, your chances of converting is much higher. Qualified Leads They’ll get the message, but you might…

Sydney Ifergan: How To Convert Casino Players to Binary Options Traders

[caption id="attachment_30102" align="alignright" width="194" caption="Sydney Ifergan"][/caption] We recently spoke with Sydney Ifergan, a successful binary options affiliate and SEO consultant on the top ways to convert casino players to binary options traders and why the binary business is about to boom. Tell us about how you landed in iGaming. What led you to this business?…

Scratch Card Sites Affiliates Can No Longer Ignore

[caption id="attachment_29777" align="aligncenter" width="425" caption="They Scratch And You Cash In"][/caption] Affiliates are always looking for ways to provide more product offerings to their players in addition to sports betting, poker, casino and bingo to improve player liquidity. The time has come to start promoting Scratch Card games which can be a lucrative market if done…

Top 5 Casino Games People Play the Longest

A main emphasis of casino affiliate programs and affiliates is player retention. Many factors influence player retention. One important factor is the games themselves. Which casino games do people enjoy playing the longest and return to play again most frequently? Here are the top 5 casino games that encourage user interaction and repeat visits: 1.…

Biggest Myths about Blackjack

Millions in search of casino no deposit codes or the best games online to kill some time with have stumbled upon to the classic card game blackjack. When it comes to games at a casino, blackjack is as quintessential as it gets. Let's debunk some of the biggest myths about blackjack and players of the…

Understanding Complementary Niches

iGaming affiliates are often speculating on their potential for marketing a different gambling niche to their existing players. Are you a casino affiliate looking to get into poker? A scratch card affiliate looking to get into bingo? It's important to understand which niches compliment each other. Here are the different complimentary niches that players can…

The Best Refer-A-Friend Promotions

One of the most successful forms of iGaming promotion are refer-a-friend campaigns. Why? The reason is simple. These campaigns work because they are personal. Personal marketing simply results in higher rates of success than being marketed to from nameless, faceless drones. Almost all online gaming operators offer some form of a refer-a-friend campaign. It's a…