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Holidays Worldwide

[caption id="attachment_34557" align="alignright" width="255" caption="Chinese New Year promotions are big business."][/caption] Internet gambling is a worldwide industry that touches just about every corner of the globe. Marketing to a diverse, worldwide, audience has its advantages but there are pitfalls, too. All those billions of potential customers are all operating on different holiday schedules and that's…

CAP Community Member of the Month Spotlight: June 2013

[caption id="attachment_34519" align="alignright" width="294" caption="kolololo's Favorite Spot"][/caption] We are excited to spotlight CAP’s Community Member of the Month for June 2013… Congratulations, Kolo Colyer, also known in the forums as kolololo! kolololo has been a member of CAP since August 2011 and is frequently seen chiming into thread to help people with everything from Wordpress…

How To Use Data-Driven Techniques to Unlock New Customers and Revenue

There are probably hundreds of things affiliates can do to grow their revenue and get new customers through various data-driven strategies and online marketing data. But today, we want to focus on just the easiest to do and the most fundamental techniques. 1. Don't Complicate It's quite tempting to focus on complex data analysis when…

8 Reasons Your Website Will Fail

Sorry about the headline sounding a bit negative, but unfortunately, some of us will fail with our current websites. Sometimes it just happens, and not only in affiliate marketing, but in other lines of career too. So let's try to make our websites fail-proof by taking a look at some of the common reasons of website…

Betfred Launching New Affiliate Program

Betfred is joining forces with Active Win Media LTD to launch a new affiliate program. Called, ActiveWins, the new program is all set for its big introduction at the Amsterdam Affiliate Conference later this month. As England's biggest independent bookmaker, Betfred is a pretty solid force in the industry but its new relationship with Active…

Skrill Affiliate Program Highlights

Gaming affiliates who are looking to expand their revenue options, while diversifying their affiliate portfolio are taking a close look at Skrill. Skrill, an online payment processing company, offers up multiple revenue streams, plenty of affiliate support, and a product players actually want to use. Whether you're targeting high rolling whales or more value-minded bingo…

The Most Controversial Marketing Techniques of All Time

Internet marketing and affiliate marketing have been around with us for quite a while. During that time, a lot of marketing techniques have sprouted up. Some effective, others not. Some quite common, others a bit more controversial. The last group is what we're going to cover in today's post. So, what are the top 10…

BetRockIt Editor's Review

If you haven't heard of BetRockIt yet, let us introduce you. BetRockIt is a brand new premier casino and sportsbook with high conversion rates that offers top-notch customer service and fast payouts. Sounds pretty good, huh? BetRockIt offers a range of odds and betting options for sports bettors and casino enthusiasts alike. The portal has…

CAP Community Member of the Month Spotlight: May 2013

We are excited to spotlight CAP’s Community Member of the Month for May 2013… Congratulations, Lenny! Lenny has been a member of CAP since 2005. Lenny is one of those old-timers who lurks around the forums, but when he posts, he makes an impact and gives some great info to everyone. Big thanks to Lenny…