October is Breast Cancer Awareness Month and DraftKings is getting on the action by re-launching its "Pink 'Em" charity initiative in association with the Larry Fitzgerald Foundation. The aim of the initiative is to raise $100,000 for breast cancer research and awareness initiatives. Pink 'Em is, as the name implies, connected to a group of…
Major League Baseball (MLB) is teaming up with the American Gaming Association (AGA) in an effort to help curb problem gambling. The two entities will be coordinating on AGA's Have A Game Plan Bet Responsibly program, which will include plenty of public service announcements aimed at educating fans on the virtues of responsible sports betting.…
The balance of power on the Las Vegas Strip just shifted slightly as the Bally's Corporation completed its previously announced purchase of the Tropicana Las Vegas with Gaming & Leisure Properties, Inc. from Gaming and Leisure Properties Inc and PENN Entertainment. It's a deal that will preserve Bally's footprint on one the most significant gambling…
The Gila River Resorts and Casino are making history this month as they become the first Indian casino to have its logo on an NHL jersey. The groundbreaking Indian casino's logo will be on the Arizona Coyotes' jerseys for the entirety of the 2022-2023 season. Under the terms of the deal, Gila River Resorts and…
BetMGM is partnering with the NFL to provide extensive sports betting content and data during Football Night America (FNIA), the popular pre-game segment of the even more popular Sunday Night Football. It's a move that will put BetMGM's logo, and content, in front of a massive US audience every week. The centerpiece of the deal…
Bill Miller, President of the American Gaming Association (AGA), went on the offensive against unlicensed operators in a recent Letter to the Editor in the Wall Street Journal (WSJ). Miller's letter was just part of a larger effort by the AGA to pressure lawmakers to crackdown on black market gambling sites and protect the reputation…
MGM Resorts recently shattered a long-standing taboo when they signed Davante Adams on as their first active National Football League (NFL) athlete brand ambassador. While celebrity endorsements, including former athletes, are commonplace in the gaming world, grabbing a player on the roster of an NFL team is another thing entirely. Adams, who plays wide receiver…
The rise of regulated sports betting in the United States is producing corporate partnerships that wouldn't have been on anyone's radar on the day the Supreme Court overturned PAPSA and opened the floodgates for legal sports betting. The latest example of this phenomenon is the pairing of Amazon, DraftKings, and Thursday Night Football. Amazon recently…
Disney CEO Bob Chapek broke a longstanding taboo against gambling recently when he talked openly about the company's desire to create an ESPN-branded sportsbook. Chapek broached the subject after being queried by an audience member at the recent D23 fan expo. According to a report on Legal Sports Report, Chapek's response to the question of…
When it comes to regulated sports betting in the United States, there's one brand that 70 percent of Americans trust - and it doesn't even run a sportsbooks - yet. According to a recent online survey conducted by Odds Assist, approximately 73 percent of respondents said that they would trust an ESPN-branded sportsbook. Whether or…
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