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How Your Players Really Use Their Mobile Devices

Building any sort of presence for your mobile affiliate business can be very difficult, even though it doesn't seem like it at first. The whole challenge lies in predicting accurately the exact way in how to promote mobile sites. It's more than easy to make a wrong assumption and as a result, build a solution…

Why Doing In-House Mobile SEO Sucks

Many affiliates, and almost all beginner affiliates, decide to handle SEO on their own - as an in-house project. Even though standard SEO is a pretty well-defined set of practices and strategies, mobile SEO is still a big question mark. To make matters even worse, there are also additional things standing in our way that…

Google Play Tightens Screw on Gambling Apps

Google Play is taking a tough new stance on gambling apps that could significantly impact mobile-minded affiliates. Under the new rules, apps that feature cash and prizes for skill games will be covered under the same guidelines as games of chance. According to a report in EGR Magazine, Google is making the changes in an…

10 Steps to Building a Top-Selling App

One of the possible ways to tackle mobile as an affiliate is to simply run some mobile-optimized campaigns and prepare your site to be highly accessible on mobile in general (something we talked about just recently). The other, and probably much more profitable approach is to launch your own app and reach out to mobile…

Responsive Themes and Google Speed Algorithms

It's a common belief that responsive WordPress themes are what's going to make your site more valuable and authoritative by improving the user experience people get when they pay you a visit. But along with all this enthusiasm, there's a new question that raises some eyebrows: What's the load impact of all this responsiveness? The…

Apple App Guidelines Tweaked for Privacy

Apple has made some adjustments to its app guidelines for developers that are aimed squarely at children's privacy. The new guidelines are part of a companywide strategy shift that includes a much bigger emphasis on education and also reflect changes in the Children's Online Privacy Protection Act (COPPA). COPPA was introduced in 1998 to prevent…

The Definitive Guide To Technical Mobile SEO

It's been a common belief for quite a while now that mobile SEO is an important thing to focus on when building your site's authority. However, not much has been said about the exact things you should do to make your site mobile-optimized and attract more mobile viewers. So let's fill the gap and present…

Ladbrokes Mobile for Affiliates

Mobile sport betting is getting absolutely huge in the United Kingdom and operators like Ladbrokes are taking full advantage of the boom. Between rapidly rising profits in that sector worldwide, that's hardly surprising news. What is news is that Ladbrokes' mobile suite has been seriously upgraded as part of the company's big-picture revitalization (which includes…