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Online Sports Betting in Latin America

Sports betting isn’t nearly as robust in Latin America as in North America or Europe, but it’s still a growing market that betting affiliates — particularly those in the Spanish-speaking markets — pay close attention to.It’s developing, meaning that betting affiliates have a great opportunity. If you aim your marketing efforts towards the Latin American…

Forex Affiliate Marketing for Casino Affiliates

Casino affiliates looking for additional revenue streams (and who isn't?) -- listen up: Forex affiliate programs can be an excellent way to grow your affiliate marketing business, and are a key segment in CAP’s list of affiliate marketing partners. What Is Forex Affiliate Marketing? First thing’s first: If you’re not already familiar with forex affiliate…

Marketing Tools for Casino Affiliates

Casino affiliate marketing tools are a broad category. Since even the most basic banner ads needed to power any affiliate program are technically marketing tools, you could say that even the greenest newbie uses casino affiliate marketing tools in some form. What you’re probably interested in learning about, then, are the specially designed services, the…

Understanding Gambling Affiliate Commission Rates

Understanding gambling affiliate commission rates is essential to getting started as a casino affiliate. The commission is the amount off each transaction that you earn; it’s how much you get paid. And it can vary quite a bit, depending on what kind of commission rate structure you choose. In other words, it’s not as simple…

Tips for Success in the Online Sports Betting Business

by Matt Steer, Operations Manager from Eurobet.com.  With more than 180 online sportsbooks competing in the marketplace, the push for differentiation and cut-through in product and marketing has become greater than ever. Sportsbooks compete on price and product on a wide range of markets; however, with the advent of betting exchanges there are fewer opportunities…

Finding Success in Today’s Affiliate Marketplace

Today's affiliates are a new breed, with many needs that their predecessors didn’t have. However, their concerns can still be summed up fairly easily: Players are harder to come by, and good players are even more scarce. Therefore, player retention is the heart and soul of successful affiliate marketing.There are lessons to be learned by…

Affiliate Payments – Your Choice or Theirs

In my last article I mentioned the differences between the most common payment options that you are offered as an affiliate – revenue share, CPA (cost per acquisition), or the newer, advantageous “hybrid” option.  The question is how much choice do you, the affiliate, have in this. The easy answer is that many programs don’t offer…

Choosing the right casino program

It’s important to choose the right casino program to advertise. How do you decide which casino program to advertise? Well the most important thing is to find a casino which is fairly transparent with its operations and will pay you! The best place to find a good list of casino affiliate programs is at http://www.casinoaffiliateprograms.com Casino Affiliate…