Pay-per-click (PPC) advertising is one of the most popular forms of advertising for online gambling affiliates. But what does it mean, and do casino Google ads – and sports betting, for that matter – have to abide by different rules compared to other industries? We will answer both of these questions in this article... What…
If you’ve already taken the leap to start an online affiliate business, you’ll know all too well that generating stable revenues from your website or websites is easier said than done. Earnings can be tremendously volatile and depend on several factors such as how well your site is ranking month on month to whether there…
When you start out in the online gambling affiliate space, you will come across several new terms such as CPA and PPC, hybrid and ranking content. Some of these terms will clearly be different, but with others, there can be similarities and crossovers with their meanings. Perhaps the most confusing term of them all is…
When you get started as an iGaming affiliate, you’ll quickly realize there is a lot to learn – especially if you have no prior experience in the industry. Understanding the key terms is crucial if you want to succeed and gain the trust of players, and having good background knowledge of the sector’s history will…
When you become an iGaming affiliate, you’ll probably want to join an affiliate program as soon as possible as this is how you partner with gambling brands and start to generate revenues. As your business scales, you will undoubtedly consider signing up for multiple partnerships. But that begs an important question - can you be…
If you’re thinking about starting a gambling affiliate business, but you’re worried that the market is too saturated, don’t worry. While it’s pretty established and with plenty of affiliates that already exist, you can still achieve success if you’re willing to put in the work. At the same time, however, you will need to figure…
When running your affiliate business, you may find yourself questioning whether you should post content weekly, monthly, daily, or even several times a day. It’s a difficult question to answer, too, because the truth is that it really depends on the type of affiliate site you are running and the content your audience is seeking.…
As your affiliate brand grows, you’ll probably notice that spammers start targeting your website. This is common in every niche, but even more so if you’re in the iGaming sector. Google has clamped down significantly on spam in recent years, and it shows no signs of slowing down in its quest. Not dealing with spam…
When you first step into the affiliate marketing ring, you can feel like you have a very tough fight on your hands. We’re not taught how to run a business at school, unless we choose a particular college degree – so it’s natural to feel this way. Luckily, everything is remarkably simple when you break…
If you’ve been in the affiliate space for a while, you’ve probably found yourself writing meta descriptions and titles by default. The practice is commonly believed to be crucial for improved SEO, but is that actually the case? The simple answer to that is yes and no, and the reasons for it being no will…
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