Regulated skill games are likely on their way to convenience stores in Virginia but before they do, Governor Glenn Youngkin has some notes on how that roll out should look. Late last week, Governor Youngkin added several amendments to SB 212, and made life a whole tougher for skill game operators along the way. SB…
In the past 12 months, podcasts have become hugely popular. They’re easy to listen to and don’t require sitting in front of a screen for extended periods of time. For casino and sportsbook affiliates, podcasts offer an excellent opportunity to raise awareness and take their business to the next level. But what makes for a…
Most affiliates know about content marketing, but not everyone knows how to do it properly. Research published by SEMRush in 2021 revealed that only 11% of marketers would define their strategy as “excellent”. Despite the many challenges that come with developing a killer content marketing plan, they can be overcome. Below, we share our top…
As the online gambling affiliate space becomes increasingly competitive, publishers are having to look to other platforms to engage players and drive awareness of their brands and sites. Streaming is becoming increasingly popular in this regard, with affiliates using platforms such as Twitch to broadcast highly entertaining footage of them playing slots and landing big…
PokerStars is teaming with Women Who Code in an effort to help boost female representation both in the company's own workrooms and the industry as a whole. It's the first time Women Who Code has partnered with a gambling operator of any kind (though it's an effort that's long overdue industry-wide). Based in the Isle…
Did you know that casino affiliate programs offer entrepreneurs a way to build passive income from the booming online gambling and sports betting market? Top casino affiliates can earn a steady income from players across the globe, but getting to a profitable spot in this affiliate category can definitely take some time. So how do…
Casino affiliates have no shortage of webmaster tools to help them optimize their affiliate marketing plans. But one of the most effective of those webmaster tools may be one that’s most often overlooked: 301 redirects. 301 redirects are usually regarded as a way to save SEO status when re-organizing your website. For example, if you’re…
