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Superbowl Aftermath: Keeping NFL Bettors Engaged

[caption id="attachment_32178" align="alignright" width="275" caption="The party's over. Now what?"][/caption] Super Bowl XLVII is in the books and while Ravens fans are celebrating, sports betting affiliates are going into mourning. That's because once the NFL season ends, US-facing sports betting all but grinds to a halt. Besides choking off revenue, this slow season means that some,…

NHL Content and Promotion Tips

[caption id="attachment_32081" align="alignright" width="150" caption="The NHL is back!"][/caption] Will the NHL's shortened season kill off interest in hockey betting this season? That's a question that many sports betting affiliates are asking now that the hockey professionals are back in business after a labor dispute iced most of the 2012-2013 season. It's definitely not too late…

Promoting Cricket Betting

Sports betting affiliates who aren't sure whether cricket betting is worth promoting should consider the following information. Every week, over 160 million Indians watch Indian Premier League (IPL) cricket matches on broadcast television and many more pay to watch live cricket streams on YouTube. Last year, around a half a million Indian cricket fans piled…

Promoting Super Bowl Prop Betting

[caption id="attachment_31907" align="alignright" width="207" caption="Prop betting starts with the National Anthem and coin toss."][/caption] Super Bowl proposition betting is niche sports betting market that's growing bigger every year. For players, prop bets are an opportunity to have some fun during the big game, whether it turns out to be a blowout or not. For sports…

Finding Guest Bloggers for Your Sports Betting Sites

Sports betting affiliates who are tired of dealing with content headaches should consider working with handicappers and fan site creators on a guest blogger basis. After all, sports fans are some of the most prolific content creators on the web. Developing a network of reliable guest bloggers can not only help draw traffic and links,…

Is the UFC a Good Bet for Sports Betting Affiliates?

[caption id="attachment_31641" align="alignright" width="197" caption="UFC champ Anderson Silva has 2.9 million Twitter followers."][/caption] In 2012 there were a total of 341 Ultimate Fighting Championship (UFC) fights spread out across 31 events and 14 pay-per-view events. It's incredibly popular with young men in the 20's and UFC PPV events regularly draw 350,00-450,000 buys. With so much…

Consolidate Content Without Killing SEO

Have you ever wondered what impact deleting or consolidating older content could have on your overall SEO? According to SEO blogger Nick Stamoulis, an innocent spring content cleaning can positively tank your page rankings if done incorrectly. In a recent blog post titled, Can Removing and Consolidating Your Content Hurt Your SEO?, Stamoulis offers webmasters…

College Football Bowl Season Content & Social Media Tips

College football's bowl season is a 35-game, 70-team, month-long mini-season that gives sportsbook affiliates a last crack at converting college football bettors. That bevvy of bowls covers a huge range of fans and is the perfect way to kick-start your social media efforts in a big way. College Bowl Content While nowhere near as popular…

4 Fun Ways to Get User-Generated Content on Your Website

[caption id="attachment_30379" align="alignright" width="293" caption="Get your users to create your content!"][/caption] Are you tired of spending lots of time and money writing blog posts day in and day out to ensure you have fresh, quality content on your website? If so, it may be time to consider a user-generated content creation strategy. Here are four…

Thanksgiving, Black Friday Tips for Casino Affiliates

For casino affiliates, Thanksgiving can be a tough time for making ends meet. Between family obligations; budget constraints; and that dreaded Black Friday shopping, plenty of players wind up taking some time off. But it doesn't have to be that way. If you're willing to target your content and marketing efforts, Thanksgiving weekend can be…