One of the best ways of figuring out exactly what your customers are thinking is to actually ask them through a survey. Thanks to a plethora of free and easy-to-use survey tools, unleashing the hidden power of surveys is a whole lot simpler than it once was. Here are a few tips to help get…
When it comes to content marketing, most of us are pretty pleased with the articles we produce. But are our readers/customers thinking the same thing? The fact is that a lot of content marketing is little more than, regular marketing dressed up in article form and your readers are well aware of that fact. This topic…
One of the biggest challenges casino affiliates of all stripes face on a daily basis is generating content. The content beast is one that must be fed continuously and those who ignore it do so at their own peril. Generating content is, of course, an expensive and time consuming prospect. That's where user generated content…
If you're doing business on the internet, you're doing business with Google. And if you're doing business with Google, you have to do business by Google's rules, and you have to live with Google's ever-changing algorithm updates. These updates, which happen almost continuously, range from the completely unnoticed to earth-shattering (Penguin, we're looking at you).…
Is the content on your gambling blogs boring? While most casino affiliates would never intentionally publish boring content, many of them do exactly that on a daily basis. Even worse, most of them have no idea that the content they're using to lure players in, is actually turning them away. Fortunately, identifying this problem is…
How much consideration do you give to SEO when you're crafting a piece of content? If you're like most casino affiliates, you've probably got it in the back of your head, but may still be a bit fuzzy on the details. That's unfortunate because details matter to the legions of search bots that crawl your…
YouTube is one of the biggest video media providers on the planet with viewers consuming as much as 500 million hours of content every day. Given its massive reach, YouTube content creators are challenged with keeping their channels both fresh and credible. After all, there's no shortage of competitors on YouTube and many of them…
How well do your content marketing and SEO strategies get along? Is one driving the other or do they both exist in different worlds with very little overlap? These may sound like abstract questions, but if you're serious about driving traffic to your digital properties, you'll want to make certain that your SEO and content…
Creating content on a daily basis is a challenging proposition for most writers. That particular challenge is even more daunting to casino affiliate marketers whose main strengths may not necessarily involve the written word. While content creation is a skill that can be learned over time, all writers must take care to avoid burnout (or…
How engaging is the content on your blogs? The answer to that question is easily answered by looking at the number of comments your postings are generating on a daily basis. If your comments section is empty day in and day out, it might be time to revisit your content development techniques. Here are a…
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