Even if you've been living under a rock, you still probably know there’s a mobile revolution going on. Over the past few years, the explosion in popularity of devices like the iPhone and Android combined with better connectivity and technology has meant big changes for society. In virtually every country across the globe, everyone’s gone…
In February 2011, Google launched a substantial algorithm change that targeted low-quality websites, pushing them down further in the search engine rankings. As Google continues to tweak its algorithm, casino affiliate marketers who want their sites to remain competitive are trying to understand how to respond to these changes. CasinoAffiliatePrograms.com recently hosted a webinar with…
Writing effective titles and headlines for the articles and blog posts that make up your site’s content is an important part of SEO. It’s also the basic test of whether or not your content will be read. Think about it: The headline is the first impression everyone gets of your content. If your headlines are…
A note to all the Black Friday doomsayers: The poker industry isn’t so easily intimidated. Despite widespread fears about how the U.S. crackdown on online poker would thin out the numbers for this year’s World Series of Poker (WSOP), this year’s Main Event has drawn the third-largest number of entrants ever. And why not? As…
Bloggers are always looking for more ways to make money from their website. After all, what’s the point of working to build SEO if you can’t make money from all that traffic coming in? But monetizing your gambling blog isn’t quite the same as monetizing any other kind of affiliate marketing blog. Although casino affiliate…
Finally, some forward movement in California’s almost-forgotten effort to create its own regulated online poker network. Tomorrow, July 12, both of the Golden State’s pending poker bills will be heard by the Senate Government Organization Committee. The chairman of that committee, Sen. Rod Wright, is author of one of the bills (SB 45). Fellow Democrat…
When it comes to search engine optimization (SEO), the right content strategy is essential. Especially by Google’s standards, your website needs content that’s unique, interesting, and regularly updated (ideally via a blog) to get better SEO rankings. Or, as Google itself puts it, you should “focus on creating useful, information-rich content that uses keywords appropriately…
Introduced just two weeks ago, Google’s latest attempt to win the social media market, Google+, is already making a big splash, if not exactly rivaling Facebook’s numbers just yet. It’s invite-only at this point, which is definitely part of the appeal. But it's more than that, of course. As ComputerWorld notes, Google+ has a lot…
Texas Rep. Joe Barton’s new mission is to regulate online poker in the United States, via a bill introduced two weeks ago into the U.S. House of Representatives: The Internet Gambling Prohibition, Poker Consumer Protection, and Strengthening UIGEA Act of 2011. But already, Barton’s bill is facing challenges. AGA to create its own bill One…
What site analytics do you look at in your weekly website check? In other words, when you do your weekly quality control performance, what are the site metrics you use to gauge your online success? If that question stumps you, then you’ve come to the right place. The truth is, it can be hard to…
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