From the moment it was introduced in 1996, it was clear that the Wheel of Fortune slot machine was a bit of marketing genius. Now that genius is being augmented with a crossover promotional celebrating Wheel of Fortune's 8,000th episode with a Nightly Progressive Jackpot that's integrated into the show. During the week of May…
There's literally never been a better time for the US-facing gambling business than right now. In Q1 2024, American gaming operators pulled in an astonishing $17.67 billion in revenue. That marks the 13th consecutive quarter of growth for the business, according to recently released figures from the American Gaming Association (AGA). Not only did the…
The Mirage, the iconic Las Vegas hotel and casino that ushered in the age of mega-casinos, will be closing for renovations starting this July. When the hotel re-opens in 2027, it will re-emerge as the Hard Rock Hotel & Casino and Guitar Hotel, complete with a 700-foot guitar as its calling card. When the Mirage…
Legislative efforts to expand regulated gambling in the state of Alabama died earlier this week when House Bill 151 and House Bill 152 failed to reach the 21-vote threshold required to pass into law by the state senate. Though the bills overwhelmingly passed in the state legislature, senators were put off by the amended bills…
Boyd Gaming shareholders overwhelmingly rejected a proposal last week aimed at studying how the company's land-based casinos could go completely smoke-free. The motion to study the impact of a smoker-friendly casino tanked by a margin of 18.5 million votes in favor of the study and 63.6 million votes against. The effort to move towards smoke-free…
One of the best ways for today's sportsbooks to promote their more obscure betting markets is to make sure that the people who bet on those events can actually watch them. That's a pretty tall order in many cases (table tennis, we're looking at you) but thanks to the rise of streaming services, sportsbooks are…
Ippei Mizuhara, the former translator for Los Angeles Dodgers superstar Shohei Ohtani, plead guilty this week to two charges of bank and tax fraud. Mizuhara faces as many as 30 years behind bars for his role in pilfering millions from Ohtani that he used on black market sports betting. Sometime next week, Mizuhara will formally…
Sports betting-related harassment of college athletes surged during the NCAA Division I men's basketball tournament, aka March Madness, according to NCAA Managing Director Mark Hicks. Speaking at the recent SBC Summit North America Player Protection Symposium, Hicks said his organization clocked 2,000 reports of players getting harassed by bettors that were serious enough to be…
A North Carolina lawmaker is jumping on the rapidly growing movement to ban player prop bets at the college level. Earlier this week, Representative Marcia Morey (D) introduced House Bill 967, which would eliminate individual player prop bets on college athletics in America's newest regulated sports betting market. The Tar Heel State is one of…
ESPN Bet is making sports betting history this week after being named as the Official Betting Partner of the upcoming PGA Championship. The 2024 PGA Championship, which is set to take place at Valhalla Golf Club in Louisville, Kentucky from May 16-19, marks the first time the vaunted PGA Tour has partnered with a sports…
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