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How To Beat Google’s Updates

For years, members of the online gambling industry – operators and gambling affiliates alike – have been searching for those missing links that will boost them up to Page 1 for their chosen keywords, yet few have stumbled across them. After all, how many white-hat, content-relevant websites can there be that aren’t already swarming with…

Facebook Finally Floats

With a reputed $100 billion price tag on its head, Facebook is definitely the new ‘It’ thing for February. People, and that includes iGaming affiliates, are talking about it almost everywhere you look. It was only a few years ago that this Social Media site was declaring losses, but the launch of their ‘Like’ button…

SEO and SEM: Just Say No!

With thousands of new ‘guidelines’ being released about how to SEO/SEM your site effectively, I thought I’d start the New Year with a little laugh as the How NOT to SEO/SEM your site and some funny ideas that people have thrown at me before. Remember – this is NOT serious so please don’t follow this if you want your…

Link Buying Basics

Over the last few weeks, people have been asking me if there are any guidelines to buying links apart from the usual ‘blab’ and talking about their recent acquisitions. To be honest, some of their truths were quite shocking, so I thought I would write about some basic guidelines to buying links. Everyone knows the…