888 Holdings has been awarded a Nevada Online Gaming License. They’re the twentieth company to be awarded the opportunity to develop online poker in the Silver State.
The company has already entered a partnership with Caesars Entertainment Corporation and is expected to have a product online by May of this year. As part of that partnership, 888’s Nevada-facing poker sites are going to operate under a World Series of Poker theme.
888 enjoyed a relatively smooth ride through the licensing process and is clearly ready to start staking their claim to the US market.
While excitement is building about the opening of the US online gambling market, 888 shouldn’t expect too much, too soon, in the way of revenues from Nevada. As it stands today, Nevada has fewer than three million residents which ranks it as the 35th most populous US state.
More likely, 888 and Caesars are banking on Nevada’s pursuit of interstate gaming compacts to boost their online poker products. Last month the Nevada State Legislature approved a measure allowing the state to purse this type of agreement with other states, though there’s no word yet on how those efforts are going.
Are you making plans for the opening of the US market? Let us know in the comments section below.