4. Zynga Poker – Social Gaming
When Zynga Poker launched in 2007 there were just 30 million Facebook users, but the site was growing rapidly. Today there are over a billion Facebook users and around 35 million of the play Zynga Poker.
Besides lining the pockets of Mark Zuckerberg and Zynga CEO Mark Pinkus, the game set the stage for real-money gambling on social networks.
Unfortunately for Zynga, the rise of smart phones, which also hit the market in 2007, has steadily eaten away at the social gaming market. These days the company is desperately trying to maintain revenue and is looking outside of Facebook to find it.